The China Guide has launched a new line of cruise ship shore tours which link visitors from international cruise ships to high-quality, economical China travel services. Tours offered by cruise ship companies are generally more expensive. When visitors arrive in China's ports, The China Guide will pick up guests from their cruise ship and efficiently take them on a trip, which makes the best use of their limited time.

Guests experience Chinese cuisine and benefit from the insight of well-trained, experienced guides. There are no hidden costs or factory shopping stops. Many companies offer a low price and don't mention the numerous shopping stops where guests are expected to spend time and money so agencies can gain commissions, a common practice in China. The China Guide offers a lower price for everyone as group size increases. Also on offer are itineraries which connect with guests’ arrival in China, picking them up at the international airport, taking them on a short or long tour and then connecting them with their cruise ship.

The major ports of call in China are Shanghai, Guangzhou, Hong Kong and Tianjin's Xingang port, which is about a three-hour drive from Beijing. While there are suggested itineraries on The China Guide's website, these can be customized in any way to cater to customer preferences. The China Guide is one of the few wholly foreign owned travel agencies operating in China. It is owned by American Peter Danford, based in Beijing with his wife, Jane, who also works in the business. Michelle Raffanti of Chicago helps manage operations in China.