Cruise Holidays has introduced the Platinum Program for franchise owners and frontline agents who specialize in luxury cruise sales. Program participation will be limited in order to maximize the impact with vendors and to ensure overall quality of the program. It includes education, marketing and onboard experience.

Training includes luxury travel training seminars, done in conjunction with one of Cruise Holidays’ sister companies, Cruise Specialists, known industry-wide for its dedication to luxury travel. Cruise Specialists’ leadership along with other luxury cruise sellers will assist participants in learning more about the culture and best practices of selling luxury cruises. They will also shadow a top luxury agent.

A select list of luxury and premium cruise lines has teamed up with Cruise Holidays for this unique training partnership. Vendors will lead specially-designed luxury webinars exclusively for Platinum Program members.

Registered members of the Platinum Program will benefit from luxury marketing vehicles designed and distributed by Cruise Holidays headquarters, again, in partnership with the selected luxury vendors. Cruise Holidays franchise owners can opt clients in for special luxury-focused email and direct mail offers. The offers will link back to luxury-focused landing pages on their agency websites.

An important component of the Platinum Program is to provide as many opportunities to experience luxury products as possible. For more information, call 800-824-1481 or visit www.joincruiseholidays.com or www.canada.joincruiseholidays.com.