John Davis, CEO of RoomKey, a new joint online venture backed by six major hotel companies, will participate in Global Business Travel Association’s 2012 Masters Program keynote panel, Game Changers in the Dynamics of Distribution. The 2012 GBTA Masters Program, the executive forum for corporate travel industry leaders, is scheduled to take place Feb. 6 to 7, 2012, in Washington, D.C.

The Game Changers in the Dynamics of Distribution panel will bring together leaders of industry-transforming companies to discuss their leadership styles, original business models and how they have shaken up the dynamics of distribution systems. The panel will be moderated by long-time industry veteran Trip Davis, co-founder and non-executive chairman, TRX, Inc., and president of the Darden School Foundation, University of Virginia. Davis founded Pegasus, the first hotel distribution switch technology which streamlined GBS and Internet connectivity for hotels worldwide, as well as the web's first hotel online booking service.