Hilton Worldwide Opens First Dual-Branded Property in U.K.
By Kerry Medina
August 15, 2012 10:09 PM
Hilton Worldwide opened its first dual-branded property in the U.K., the Hilton and Hampton by Hilton at St. George's Park, The Football Association's (FA) new National Football Centre in Burton upon Trent.
Dubbed the new home of English football, St. George's Park is the FA's multimillion-pound development with world-class training and development facilities. Hilton and Hampton by Hilton at St. George's Park offer a 142-room Hilton Hotels & Resorts hotel, and an 86-room Hampton by Hilton. This is the 11th property for the Hampton by Hilton brand in the U.K., ahead of a further 11 in the pipeline.
Both hotels showcase iconic design, incorporating sustainable elements such as rainwater harvesting. Their interior designs draw inspiration from St. George's Park's soccer identity with limited edition prints, paying homage to greats of the English game, displayed both in guest bedrooms and public areas. Hilton at St George's Park, Burton upon Trent offers upscale accommodation with 91 standard guest rooms, 41 executive rooms and 14 suites. Hampton by Hilton at St. George's Park, Burton upon Trent provides 86 air-conditioned guest rooms, fitness room, 24/7 snack area, complimentary hot breakfast and contemplation room.
Conferencing facilities are extensive thanks to a 500-seat conference room (convertible to a 400-capacity ballroom); 250-seat education zone featuring state-of-the-art meeting, tutorial and seminar rooms; and a 90-seat lecture theater. Guests have access to the bar and lounge area, The Crossbar, and The Restaurant at St. George's Park is a 66-seat brasserie that offers British favorites and can cater for additional private dining for up to 68 guests. The Health Club & Spa at St. George's Park will offer fitness and spa facilities as well as an indoor pool and relaxation area. A car park boasts 350 spaces, shared with the St. George's Park training facility, while both hotels offer complimentary Wi-Fi throughout.