ACTE, American Express Global Business Travel Enter New Partnership
Image courtesy of Thinkstock
The Association of Corporate Travel Executives director Greeley Koch announced this week that the organization will begin an extensive partnership with American Express Global Business Travel (GBT) this year as the latter recently signed on to become the non-profit organization's first-ever Chairman’s Circle Global Access Partner.
According to Koch, together the ACTE and GBT will work to redefine "industry innovation" by focusing on education and traveler needs.
"The key word is 'innovation.' ACTE's relationship with GBT marks a major innovation in travel industry sponsorship and support with the new ACTE Chairman’s Circle Global Access designation," said Koch in a statement. "We are going beyond the limiting parameters of typical program support, to explore new industry forces as the drivers of innovation for business travel technology, increased traveler effectiveness, and maximum profitability for the traveler’s company."
Hosting nearly six dozen events across 20 countries, the ACTE has established itself as the top source of worldwide travel management educational programs among travel trade associations, undoubtedly making it an appealing partner for GBT.
GBT chief strategy officer Steve Curts stated that "GBT and ACTE share parallel philosophies, especially when it comes to service," adding that "our vision at GBT is to become a more customer-centric organization that considers the needs of companies and their travelers in everything we do — from our own internal systems and recruitment strategy to our booking platforms and, above all, customer service."
"Moreover, we are investing in the capabilities and relationships that allow us to pursue this kind of innovation," added Curts.
Citing a recent ACTE poll, Koch points out that the standard approach to travel management is shifting as corporations are seeing their investment in business travel pay off.
"A significant number of our members are exploring alternatives to the shaving and saving approach to business travel management," said Koch. "Shaving a dollar here, a euro there, and a yen someplace else is not the best use of a travel manager's time and talent. While cost savings is important, it is best viewed in context with generating corporate revenue."
With both ACTE and GBT being recognized across the globe, expectations for the new partnership will be lofty.
More by Patrick Clarke
Get Travel Deals and Travel News
Recent Travel Opinions