Cruise & Cruise Line

Is Terrorism Affecting European Cruise Bookings?

Jason Leppert
by Jason Leppert
Last updated: 3:00 PM ET, Thu May 12, 2016

Photo courtesy of AmaWaterways

Both European ocean and river cruise reservations are feeling the affects of the recent terrorist attacks in France, Belgium and Turkey. Even in instances where capacity remains the same or grows, first quarter earnings calls for 2016 indicate that revenue is down from expectations, at least among North American travelers.

Seatrade Cruise News quoted Viking Cruises chairman Torstein Hagen as saying that this year's European river traffic has been "a bit weaker than anticipated due to the events in Paris and Brussels. Everybody feels that."

And he's right. Frank Del Rio, President and CEO, Norwegian Cruise Line Holdings Ltd. also said, "European sailings are under pressure. The cumulative impact of successive events across Europe in the past month have indeed affected booking patterns for sailings in the region, particularly among North American consumers who have comprised the majority of our sourcing pool."

Del Rio added, "The weaker demand from high-spending North Americans has increased our reliance on local European sourcing, which have historically booked closer in, and at lower prices, and with lower onboard spend."

READ MORE: How The Brussels Attacks Have Affected River Cruise Travel

Royal Caribbean Cruises Ltd. is also in a position that it is sourcing clientele for its brands more from Europe. Jason Liberty, the company's chief financial officer, said, "…demand for Mediterranean sailings has been strong particularly from European points of sale, and load factor is ahead of last year. However, recent geopolitical events did have an impact on booking volumes in the United States. While bookings have now returned to typical levels, we had to lower pricing and shift sourcing to recover the volume lost during the initial lull in demand."

Carnival Corporation is in the same boat so to speak. Its chief financial officer, David Bernstein, said, "For the seasonal European program, occupancy is nicely ahead of the prior year at lower prices driven by the geopolitical risk impacting the Mediterranean trade as anticipated in our guidance."

The trick seems to be to shift fleets around where markets are stronger and regions are deemed safer. Arnold Donald, CEO of Carnival Corp., said, "While at the same time we reduced supplies in more challenging trading environment[s] in Southern Europe by transferring Costa capacity to China."

READ MORE: What Do Paris Attacks Mean for Cruising?

Carnival Cruise Line's new Carnival Vista originally planned to call on Izmir, Turkey, but that port has been replaced with a stop in Kusadasi, Turkey instead.

When reached out to for comment, Jennifer De La Cruz, Carnival's vice president, public relations said, "quite some time ago we had canceled the call in Izmir on the first four Vista sailings that featured it…We had not canceled through the full season, though, as we took the position that we were going to monitor. We have now opted to cancel all Izmir calls and replace with Kusadasi…The call in Izmir has been canceled based on a U.S. State Department travel advisory that includes specific reference to Izmir. Kusadasi is not the subject of the advisory and several of our sister cruise lines have called there in recent weeks with very positive feedback."

Meanwhile, Royal Caribbean recognizes strengths elsewhere in Europe. Liberty added, "Outside of the Mediterranean, European business is far more encouraging with volumes and rate[s] both in a good position for the Baltics. North American base products account for just over half of our 2016 capacity and are proving to be another bright spot this year."

As for Norwegian, Del Rio also said, "…we believe the worst of the slowdown is behind us, as we have seen positive booking traction in the last four weeks, and remain hopeful that the momentum continues." Either way, Wendy Beck, the company's executive vice president and chief financial officer said, "Continued strong demand in the Caribbean, Alaska, Bermuda, and Hawaii is offsetting softness in Europe which comes mainly as a result of lower demand from North American consumers."

Royal Caribbean's Liberty similarly added, "…overall demand for cruising from North American consumers remains extremely strong, and our Caribbean, Alaska and Bermuda itineraries are each poised to have a strong year and generate nice yield improvements."


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Jason Leppert

Jason Leppert

Jason Leppert - Senior Writer, Cruises and Cruise Travel - is a San Diego-based cruising expert with more than 100 sailings...

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Watch Now!
Destination Weddings & HoneymoonsTuesday, September 22, 2026
2:00pm Eastern
Join Travel Weekly TravelAge West, and TravelPulse as we showcase romantic hotels and resorts designed...
Upcoming Webinar
The Islands of the Bahamas: 16 Islands, Endless LuxuryWednesday, September 23, 2026
2:00pm Eastern
The modern luxury traveler demands far more than breathtaking aesthetics, they seek effortless...
Upcoming Webinar
Beyond the Ice: Explore the Poles the National Geographic-Lindblad Expeditions Way.Friday, September 25, 2026
2:00pm Eastern
Join Darrell Wyatt, Regional Sales Director, and Kevin Rattue, Naturalist, to discover what makes...
Watch Now!
Destination Weddings & HoneymoonsTuesday, September 22, 2026
2:00pm Eastern
Join Travel Weekly TravelAge West, and TravelPulse as we showcase romantic hotels and resorts designed...
Upcoming Webinar
The Islands of the Bahamas: 16 Islands, Endless LuxuryWednesday, September 23, 2026
2:00pm Eastern
The modern luxury traveler demands far more than breathtaking aesthetics, they seek effortless...
Upcoming Webinar
Beyond the Ice: Explore the Poles the National Geographic-Lindblad Expeditions Way.Friday, September 25, 2026
2:00pm Eastern
Join Darrell Wyatt, Regional Sales Director, and Kevin Rattue, Naturalist, to discover what makes...