Last updated: 12:45 PM ET, Wed April 20 2016

Badlands Pawn Is A Pawnshop Paradise On Steroids

Destination & Tourism | Gabe Zaldivar | April 20, 2016

Badlands Pawn Is A Pawnshop Paradise On Steroids

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If Willy Wonka had dabbled in interesting used wares, rock-and-roll and theme park ideals, he would have had a place like the mammoth installation found in Sioux Falls, South Dakota.

Welcome to Badlands Pawn, which is like any other pawn shop you’ve been to – although it’s also like any other saloon, radio station, tattoo parlor, deli and concert hall you’ve visited.

The only difference in this regard is that every last facet of all those places is thrown together into one massive must-see attraction.

If you don’t have a trip to Sioux Falls on the calendar, perhaps we can fix all that.

The following video is nearly four minutes long and is just a long list of what they have at this place. Just listening to the treasure trove of attractions is exhausting – in a great way.

Normally visiting a pawnshop means you have a hankering for a very specific set of merchandise.

At Badlands Pawn, there is any number of reasons you might step through its seemingly dilapidated doors.

It labels itself as a “70,000 square-foot pawn and entertainment fortress.” It’s one that also houses a million-dollars worth of gold if you ever wanted to snap off a Scrooge McDuck-ian Instagram picture.

This is the kind of place that may very well have everything, including a kitchen sink.

There’s a deli that boasts a hefty complement of gut-busting sandwiches, which is useful when you work up an appetite firing any number of guns at the range.

But it’s not simply about attracting visitors. This place also pumps out entertainment to the surrounding masses in the form of Badlands TV and its in-house radio station.

Fans of KBAD 94.5 FM are actually hearing the sultry sounds of hosts who work from behind bulletproof glass.

CNN Money’s Parija Kavilanz spoke with Chuck Brennan who is the CEO and founder of Badlands Pawn.

Brennan explains on the gun range: “You can shoot everything from cowboy-era guns to handguns and a .50-caliber machine gun here. And at any given time, there's $1 million worth of one-ounce gold bars on display.”

Brennan also went on to joke about the $20 million that went into the installation, which looks shabby from the outside: “We spent a lot of money to make the building look [expletive] on the outside.”

And from the various images, it does look like somewhere Mad Max might shop:



And as the video above suggests, the shop doubles as a concert hall thanks to the mobile nature of the store’s racks.

It has welcomed the likes of KISS, Grand Funk Railroad and The Offspring.






As CNN Money found, there are thoughts of extending Badlands Pawn to another city. But, for the moment, the madness will remain solely Sioux Falls.

If you need some ink for the body, food for the belly or music for the soul then you can find it here – at the pawnshop that has everything.


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