Last updated: 12:00 PM ET, Thu June 18 2015

Denver Tourism Officials Reporting Jump in Visitors for 2014

Destination & Tourism | Donald Wood | June 18, 2015

Denver Tourism Officials Reporting Jump in Visitors for 2014

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There are many popular destinations for today’s travelers, but there is no doubt that one of the hottest cities for work and leisure is Denver, Colorado, and officials are reporting a major jump in visitors for 2014.

According to the Denver Business Journal, city tourism officials announced Wednesday that 15.4 million people visited the state capital last year and spent an astounding $4.6 billion. The number of travelers who spent the night in Denver climbed 10 percent and spending jumped 15 percent from 2013.

The average growth in overnight travel for destinations in the United States was three percent, and Denver averaged over three times more than the majority of the country. Officials credit the city’s popular convention center, the success of the visitors bureau and the growing tourism infrastructure.

Of course, another possible reason for the climb in visitors to the Colorado city is the state’s stance on marijuana. The plant has been legalized in Denver, and there are a steadily increasing number of people who are making their way to the state to take advantage of the law.

As Travel Pulse’s David Cogswell reported in March, booking and hotel websites have seen a boom in areas that have legalized marijuana. Between the historical landmarks, the popular convention industry and marijuana tourism, it is no surprise that Denver travel industry is booming.

Denver also reportedly set attendance records when 430,000 people visited the city just to attend one of the many conventions in the city. Add in landmarks like the Denver Art Museum, the Denver Museum of Nature & Science, the Denver Botanic Gardens and other historic buildings, and the city is much more than just a business traveler’s dream.

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