PHOTO: Scarlet Macaws at Xcaret (photo via Flickr/Brood_wich)
WHY IT RATES: Xcaret was recognized as an absolute winner under Small Company Category, Fan Favorite Category and Best in Show Category. - Eric Bowman, TravelPulse Senior Editor
Produced by Xcaret and Mexican production company Bicho Studio, the documentary follows the macaws on a journey from their birthplace in Xcaret to the jungles of Chiapas and southern Veracruz where they spend time adapting to their new habitat before being released to the wild.
The International Corporate Citizenship Film Festival is the largest film festival devoted exclusively to celebrating the work of corporate social responsibility (CSR) professionals, their companies, and programs.
Each year, the Corporate Citizenship Film Festival provides companies with an opportunity to demonstrate how they have utilized video as a tool to communicate their environmental, social, and governance efforts. In this year’s competition companies are showcasing how they are making a positive impact in communities on their corner and around the world.
Winners were selected by a panel of industry experts. Judging is based on content and storytelling, production quality, and alignment with the participating company’s overall corporate citizenship objectives.
SOURCE: A Xcaret press release.