Travel Channel Thinks You Will Watch a 12-Hour Road Trip
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Why go on a brutal 12-hour road trip when you can watch that kind of plodding programming from the comfort of your couch?
Deadline Hollywood’s Nancy Tartaglione reports fantastic news for those of us who like our television to resemble the excitement that is watching honey pour from a bottle.
A new demand, apparently, has risen for dramatically slow TV. That’s what Tartaglione refers to as the kind of programming that recently captivated Norway in the form of nine-hour knitting contests. BBC Four also got in on the sensible fun with a meandering boat journey.
According to the report, it’s America’s turn to slow things down so much that the tedium becomes rather entertaining: “Travel Channel, working in association with LMNO Cable Group, has acquired the format and will debut its Slow TV event, Slow Road Live, on November 27 — ie Black Friday.”
Tartaglione continues, “Beginning at 9AM ET, the channel will air a live 12-hour road trip whose route will be revealed at a future date. Travel Channel promises ‘a serene and captivating journey on the frenetic day Americans have come to know as Black Friday.’”
This should only hurt your chances of staying awake after a full Thanksgiving dinner. Twelve hours of watching someone drive goes up there with boxed wine as things you might want to stay away from if you want to get things done.
But, as reality television has proved in the past, there is a market for just about anything. If Snooki can get DVRs recording, we see the need to provide slow programming for the presumed masses who want their entertainment without explosions, loud chatter or flashing lights.
Ross Babbit, Travel Channel SVP of programming and development, explained the impetus behind the show: “While everyone else is out hustling and bustling to get the latest deals on Black Friday, we’re giving our viewers a chance to unwind with 12 hours of reality in real time.”
After throwing elbows for that new HD television you really will need the kind of stress relief that comes with very simple and calming programming.
Babbit continued, “This live programming event will get everyone together to simply enjoy the stunning, beautiful scenery and realize the only big character in this show is the world around us.”
So this is a travel show without the flash. It’s a way to let the picturesque images wash over you as you contemplate your next journey to some far off locale.
We, however, have to warn that eating turkey while watching this marathon event may be hazardous to your plans.
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