Farelogix Inc. reported on May 6 that it submitted comments to the U.S. Department of Transportation (DOT) on IATA’s Resolution 787 New Distribution Capability before the May 1 deadline on public comment.
As would be expected, Farelogix (long a supporter of NDC) came out in favor of the NDC and against the public critique of the potential XML-based “shared language” of booking.
When asked if he had any reservations on NDC and how Farelogix new products would fit into the schema, the company’s Chairman and CEO, Jim Davidson told TravelPulse: “I have no reservations about the resolution itself. This type of industry initiative is long overdue and stands to finally help close the gap between what is available on airline websites versus through travel agencies – with far greater transparency than has ever been possible before. Using a traveler-authenticated workflow and modern XML standards, travelers are more informed both in terms of the product they are buying (e.g. Do you want to know whether that premium seat is worth it? Here’s a 360 degree video to help you decide) and the price of the product, which is generated directly from the airline using the most up-to-date information.
“I do have a reservation about the degree of misinformation being propagated by critics of NDC. All of these false claims about privacy and transparency – which have not a shred of truth to them – do a real disservice to travel agencies, corporate travel managers and consumers – the very people who stand to benefit from greater choices as NDC moves forward.
“Another reservation is whether the aggregators out there – including the GDS – will be able to move quickly enough – even with an industry standard that ensures time is not wasted on one-off solutions. As an industry, we have to move beyond thinking about “years” in terms of implementation times – the world of retail and commerce moves in weeks and months. So let’s say an airline comes up with a new type of premium bundle or seat offer and launches it on their website – will aggregators following this new standard react quickly enough to get the offer into the hands of their travel agency and consumer buyers, or will it be scheduled into a release coming out in 18 months? It has to move fast.
“Regarding the Farelogix solution and how it fits into the NDC: the Farelogix Airline Commerce Gateway – including direct connects and merchandising -- was designed following the Open AXIS schema, which was subsequently selected by IATA as a baseline for NDC. So much of what we have today in production is close to NDC-compliant, and of course we are committed to remaining in compliance with the standard as it evolves.”