STR Global Issues 2013 International Hotel Performance Metrics
STR Global issued key performance metrics results for hotel properties in the Americas, Europe and the Middle East and Africa for the first six months of 2013.
The Americas reported a 1.5 percent occupancy increase to 61.9 percent, an ADR increase of 3.7 percent to $112.05 and a revenue per available room (RevPAR) increase of 5.3 percent to $69.32 for the first six months of 2013 compared with the same period in 2012. Among the region’s key markets, Vancouver reported the only double-digit occupancy increase, growing 12.5 percent to 82.6 percent. Panama City, Panama’s occupancy fell 10.1 percent to 45.4 percent, the largest decrease in that metric.
For the first six months of 2013 Europe’s hotel industry reported a two percent occupancy increase to 64.9 percent, an 0.8 percent ADR decrease to $134 and a 1.2-percent RevPAR increase to $87. Among the region’s key cities, Athens reported the only double-digit occupancy increase, rising 13.5 percent to 74.4 percent in the first six months of 2013. Istanbul’s occupancy fell 18.9 percent to 68.0 percent, the largest regional decrease in that metric. Three markets reported double-digit ADR growth: Lisbon, Portugal (up 17.9 percent to $140); Vilnius, Lithuania, up 13.8 percent to $75 and Paris, up 10.7 percent to $444.
The Middle East/Africa region reported increases in all three key performance metrics in the first half of 2013 compared with the same period in 2012. The region’s occupancy rose 4.9 percent to 63.7 percent, its ADR grew by 2.9 percent to $166.64 and RevPAR increased eight percent to $106.19.
More by Brian Major
Recent Travel Opinions
Airlines & Airports
Destination & Tourism