Last updated: 09:44 AM ET, Wed December 02 2015

AMResorts To Launch New Sunscape Resort In Puerto Plata

Hotel & Resort | AMResorts | Brian Major | November 09, 2015

AMResorts To Launch New Sunscape Resort In Puerto Plata

PHOTO: AMResorts’ newest property will be located in Puerto Plata, Dominican Republic. Shown is the Teleferico Cable Car at Puerto Plata’s Mount Isabel de Torres. (Photo by Brian Major).

Apple Leisure Group’s AMResorts division will continue its aggressive resort expansion in one of the Dominican Republic’s fastest growing resort districts. AMResorts acquired the former Barcelo Puerto Plata hotel and will convert the property to a Sunscape Puerto Plata resort, the company announced Monday.

AMResorts did not disclose the purchase price for the resort, which will re-open in “early 2016” according to a company statement. The 585-room property, on the northern coast of the Dominican Republic’s Playa Dorada, will re-launch as an all-inclusive resort featuring eight restaurants and bars.

The property is located 11 miles from the Gregorio Luperon International Airport and 42 miles from Del Cibao International Airport in Santiago de los Caballeros. The property features an 18-hole Robert Trent Jones-designed golf course and is within a 10-minute drive of downtown Puerto Plata.

Sunscape Puerto Plata is the seventh new resort in AMResorts’ Sunscape brand. The company will open the Sunscape Cove Montego Bay and Sunscape Splash Montego Bay resorts on Dec. 23. Company officials said AMResorts is averaging one resort agreement every two weeks and has announced 17 Caribbean and Central American hotels within the last 12 months.

“Our goal in revitalizing our Sunscape Resorts & Spas brand has been to offer a richer, family-friendly experience that also appeals to couples and groups of friends,” said Gonzalo del Peon, AMResorts’ president. “Known for its beautiful mountainous backdrops, Puerto Plata brings a new and exciting location for guests to explore within our rapidly evolving list of destinations.”

Located on the Dominican Republic’s northern coast, Puerto Plata is a key region in the government’s campaign to develop tourism to areas beyond the dominant Punta Cana district. Earlier this year Carnival Corp. opened Amber Cove, an $85 million, purpose-built cruise ship facility in the historic city.

Carnival built the port in partnership with Grupo B&R, a Dominican development firm. The facility is expected to host more than 250,000 cruise passengers in its first year and provide 430 local jobs. The name Amber Cove refers to the region’s rich minerals reserves, which are highlighted by generous amounts of amber.

A popular destination in an earlier era of Dominican tourism, Puerto Plata’s attractions include an amber museum and the Caribbean’s only aerial tramway. The tram takes visitors to the summit of Pico Isabel de Torres, a 2,601-foot high mountain located within the city’s limits.


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