Hotel & Resort
Connecticut’s Mohegan Sun Introduces Shine 360° Video
Hotel & Resort | February 27, 2012
Mohegan Sun in Connecticut unveiled Shine 360°, a space where guests can experience a “phygital” experience. Patented technology in the Shine 360° enables creation of a 360-degree video that can also be instantly shared through Facebook, Twitter and email. The new technology, created by New York-based Digital Air, will launch on March 2.
Located in Casino of the Sky, across from the Arena Club entrance, this 24-foot-wide installation captures users from every angle. There is no charge to use the booth; guests just need to be 21 years of age or older and be a Player’s Club member. Guests enter Shine 360° and immediately 48 photos are simultaneously snapped in a circle around them. In seconds, the photos are seamlessly transformed into a 360-degree, head-to-toe, back-to-front image. This image produces a video which can then be immediately shared via social media and email. Each week, Mohegan Sun will select a group of the best newly created videos to be highlighted on a special website, as well as on video boards throughout the property.
The Shine 360° brings Mohegan Sun’s new “Time to Shine” advertising campaign to life by allowing visitors the ability to create their own celebrity moment and immortalize it online.
Recent Travel Opinions
Most Popular News
Destination & Tourism