USTOA Leader Terry Dale Signs New Three-Year Deal
United States Tour Operators Association (USTOA) chairman Jerre Fuqua announced Monday that Terry Dale has signed a new three-year contract extending his role as president and CEO of the association through 2018.
Dale has been a major advocate for the association since he took over as president in 2011, before ultimately assuming the additional role of chief executive officer in the fall of 2012.
Fuqua released an official statement about Dale re-signing, saying, “Terry is a dynamic and innovative leader who has molded a clear vision for the future for USTOA. I speak on behalf of the Executive Committee, Board of Directors and the entire membership when I say that we are privileged to have Terry as our leader and look forward to seeing what the next three years will bring.”
Under Dale’s watch as president, the USTOA has expanded its role in industry advocacy and grown awareness by implementing several key initiatives, including the annual USTOA Congressional Caucus, the association’s first-ever travel agent training program, the USTOA Innovation Lab in partnership with Cornell University and several digital consumer awareness campaigns.
Dale responded to his re-signing by saying, “I am so grateful for the support of Jerre, past and future chairpersons, the Executive Committee, Board of Directors and members of USTOA. But it really is the amazing team I have the privilege of working with every day that make this job so special. With them, I’m confident that there’s no challenge to great or goal too high that we can’t meet together.”
The improvements implemented by Dale also include reinvigorating the USTOA’s Annual Conference and Marketplace, with the 2015 edition taking place in Chicago Dec. 3-5 at the Hyatt Regency Chicago.
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