by The CCRA BlogLast updated:: 4:00 PM ET, Mon September 12, 2016 The "Destination Expert" phenomenon shows that the best way to sell a destination is to go there first - something CCRA is helping agents accomplish.
In a nutshell, a Destination Expert transcends brochures and webinars for firsthand experience, aiming to "guide (clients) through the process of sorting through all the information available to help them make the right decision," CCRA explained.
Visiting a travel hotspot more than once has you "building your knowledge on the area, adding to your supplier contacts, and immersing yourself into various itineraries," with the aim to "bring a destination to life for your client," CCRA stated.
[READMORE] READ MORE: CCRA PowerSolutions Events Should Be On Your Calendar [/READMORE]
CCRA's FAM trips are an ideal way to gain the crucial knowledge and connections that makes one a Destination Expert who can speak with confidence about a locale's best hotels, local tours, restaurants and other must-experience itinerary items.
Conveying this information to clients in a way that assures you are a Destination Expert can be accomplished via photos from these trips or even a travel blog that includes all the in-the-know intel.
TO FIND OUT MORE, visit CCRA's blog.
For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.
Topics From This Article to Explore
