Last updated: 02:15 PM ET, Mon August 24 2015

Opinion Home | Sandals and Beaches Resorts Spotlight

  • Ludlow Dawes | August 24, 2015 2:15 PM ET

    Sandals and Beaches Resorts Take Luxury Included Experience to the Air Waves

    Sandals and Beaches Resorts Take Luxury Included Experience to the Air Waves

    For many, a trip to the Caribbean is no small feat, albeit well worth it. From planning the itinerary of what to do once you reach the tropics to booking flights that maximize vacation and minimize stress, there is a lot that goes into jet setting off to paradise.

    Well, what if there was a way to get the Caribbean experience in your car, office or even in the comfort of your own home. While not the same as feeling the sand in between your toes, Sandals Resorts and Beaches Resorts have found a way to bring the Caribbean to you with just the flip of a switch or a turn of a knob – if knobs still exist.

    Tune into your local radio station and you may be surprised to hear that they are not broadcasting from their studio box, but rather from the beachside luxury that is a Sandals or Beaches Resorts through the Luxury Included’s multi-annual radio remotes.

    The idea of seeing to believing is especially ironic when it comes to radio, as many of us could not pick out our local radio DJs face in a line up, yet somehow, they have gained our trust. We are drawn to their candid remarks and appreciate their honest feedback, which keeps us tuned in even with the increased access to mp3s and iPods – and Sandals is banking on that very fact.

    Through the radio remote program, radio DJs from all across the United States and Canada are invited down to the Caribbean for the Luxury Included experience of a lifetime, with one stipulation – tell their listeners all about it, leaving no detail uncovered. In actuality, this program really emphasizes Sandals’ confidence in their product and belief that once listeners hear all that is included in a Luxury Included Vacation, they will be geared and ready to take their own Caribbean getaway with the best in the game.

    So what exactly is your local DJ enjoying at Sandals and Beaches? Well, with up to 21 Gourmet Discovery Dining options, up to 14 bars serving premium drinks,  unlimited land and water sports, Red Lane Spa treatments, Island Routes off-resort excursions and more – it’s safe to say they are having a bit more fun experiencing it than we are hearing about it.

    Don’t let them have all the fun! The best part about learning about a Sandals and Beaches vacation is knowing exactly what you are going to do when your time comes – better sooner than later. Whether you decide to take a romantic adult escape at a Sandals Resorts or a getaway for the entire family at Beaches Resorts, your rest and relaxation is just a click away.

    And who knows? You may just run into your local DJ while you’re there – send them a nice thank you cocktail, it’s on the house.


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Ludlow Dawes Sandals and Beaches Resorts Spotlight

Ludlow Dawes Writer, Caribbean aficionado and a self-proclaimed foodie. Mantra: It’s not a vacation unless there’s a beach involved.
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