Royal Caribbean Promotes Top Executives Rice, Bauer, Lutoff-Perlo
By Theresa Norton Masek
September 25, 2012 12:16 PM
Royal Caribbean Cruises Ltd. appointed Brian Rice to vice chairman and CFO and also promoted Lisa Bauer to executive vice president of global sales and marketing and Lisa Lutoff-Perlo to executive vice president of operations.
In his expanded role, Rice will continue to oversee the finance function, but also take on responsibility for supply chain department, as well as focus more on strategic issues. Rice will continue to report directly to RCCL Chairman and CEO Richard D. Fain. Rice has been with Royal Caribbean for over 20 years, most recently as executive vice president and CFO. Prior to that, he has served in a variety of senior management positions, including senior vice president-revenue performance and vice president-market planning and development.
In a related move, Jason Liberty has been promoted to senior vice president-strategy and finance, and will continue to report to Rice. Liberty joined Royal Caribbean in 2005, and most recently served as vice president-corporate, revenue planning and insurance.
Royal Caribbean International promoted Bauer from senior vice president to executive vice president of global sales and marketing and Lutoff-Perlo from senior to executive Vice president of operations. Bauer and Lutoff-Perlo will continue to report to Adam Goldstein, president and CEO of Royal Caribbean International. Since joining the company in 2002, Bauer has had responsibility for several key functions including, at various times, Royal Caribbean International’s sales department and hotel services areas.
Lutoff-Perlo is a 27-year veteran of the company who has served in a variety of roles with both Celebrity Cruises and Royal Caribbean. She started at Royal Caribbean International as district sales manager for New England. More recently she was responsible for Celebrity’s entire hotel operation, including introducing the Solstice class of ships. In her new role, Lutoff-Perlo will be responsible for all of Royal Caribbean International’s hotel operations as well as its marine and port operations.


























