Starwood Opens Westin and Sheraton Resorts in Chinese Ski Area
By James Ruggia
July 30, 2012 2:16 PM
In opening its first ski resorts in Asia, Starwood Hotels & Resorts is showing that it sees a maturation process taking place in China. Starwood is opening its first dual-branded ski resort complex in Changbaishan, China. Owned by Dalian Wanda Group, Sheraton Changbaishan Resort and The Westin Changbaishan Resort are adjacent to the slopes of the Changbai Mountains, one of China’s leading ski areas. Starwood is the largest international luxury and upper upscale hotel operator in China. The company has 103 hotels in operation in China, with another 100 hotels in the pipeline. The Sheraton Great Wall in Beijing was the first western-branded luxury hotel in the People’s Republic of China.
The Changbai Mountains area is a new year-round ski resort complex where guests will enjoy world-class amenities set against the backdrop of one of China’s most visually stunning mountain ranges. The Changbai Mountains run through several countries and are home to 200 animal and bird species.
The resort complex offers more than 37,000 square feet of function and meeting space, including a 13,362 square-foot ballroom, nine smaller meeting rooms, and a spacious pre-function area. Six food and beverage venues, along with a professional catering and meeting team, are capable of organizing functions for all types of occasions.
The Sheraton Changbaishan Resort offers 297 rooms and suites with mountain or ski views, as well as a Sheraton Club lounge and Sheraton Club rooms with upgraded amenities. The Westin Changbaishan Resort has 262 guestrooms.