Tahiti Legends is the flagship brand of a group of brands in the Legends Luxury Travel line that includes separate programs for Fiji, New Zealand, Australia and the Cook Islands. The company was established by industry veteran Alain Bernard whose years of acumen and his warm contacts has been building since he entered the wholesaling business as the president of Islands in the Sun in 1990. Bernard opened Tahiti Legends in 1996, putting his extensive knowledge of Tahiti’s inventory of hotels, cruises and land operators to work for a company he owns.