Southeastern Conference Cities Launch 'Visit the SEC' Pass

Image: Downtown Athens, Georgia (Photo via Sean Pavone / iStock / Getty Images Plus)
Image: Downtown Athens, Georgia (Photo via Sean Pavone / iStock / Getty Images Plus)
Rich Thomaselli
by Rich Thomaselli
Last updated: 3:17 PM ET, Mon March 27, 2023

The nation's best college football conference is now offering something more for fans.

The official Destination Marketing Organizations (DMOs) from all the cities in the Southeastern Conference (SEC) have launched a collaborative, mobile "Visit the SEC" Pass. Now, fans can get rewarded for visiting their favorite SEC cities.

Travelers can sign up for free at VisitTheSEC.com, as well as on each of the participating DMOs' websites to start earning rewards when they check in at the top restaurants, shops, attractions and more in their favorite college towns.

With more than 150 attractions and local businesses from all SEC cities included, the pass showcases the best of the SEC in an easy, mobile-friendly way. Users will collect points for checking into the different locations on the passport to earn prizes that include a Visit the SEC logo luggage tag, a tailgating bag and even a grand prize of a two-night stay in the SEC destination of the winner's choosing.

The SEC has won 43 national championships overall, the most of any football conference in the country, including the last four, which were won by Georgia, Alabama and LSU. The SEC is also the host of several popular postseason bowl games, including the Peach Bowl in Atlanta and the Sugar Bowl in New Orleans.

The Cities of the SEC include Nashville, TN; Lexington, KY; Baton Rouge, LA; Knoxville, TN; Gainesville, FL; Athens, GA; Columbia, SC; Columbia, MO; Bryan-College Station, TX; Tuscaloosa, AL; Fayetteville, AR; Auburn, AL; Starkville, MS; and Oxford, MS.


For the latest travel news, updates and deals, be sure to subscribe to the daily TravelPulse newsletter here.

Topics From This Article to Explore

Featured Video

Featured: Podcast

Get To Know Us Better

Agent At Home

Helping leisure selling travel agents successfully manage their at-home business.

Subscribe For Free

Agent Specialization: Group Travel

Laurence Pinckney

Laurence Pinckney

CEO of Zenbiz Travel, LLC

About Me
Agent At Home

Helping leisure selling travel agents successfully manage their at-home business.

Subscribe For Free

Agent Specialization: Group Travel

Laurence Pinckney

Laurence Pinckney

CEO of Zenbiz Travel, LLC

About Me

Become A Travel Expert

Upcoming Webinar
Selling Groups, family and Adventure TravelJune 7-8 2-5PM ETSelling Groups, family and Adventure Travel
Upcoming Webinar
Destination Leisure Travel ExpoOctober 11-12 2-5PM ETDestination Leisure Travel Expo
Upcoming Webinar
Culinary & Wellness Travel ExpoNovember 15-16 2-5PM ETCulinary & Wellness Travel Expo
Upcoming Webinar
Selling Groups, family and Adventure TravelJune 7-8 2-5PM ETSelling Groups, family and Adventure Travel
Upcoming Webinar
Destination Leisure Travel ExpoOctober 11-12 2-5PM ETDestination Leisure Travel Expo
Upcoming Webinar
Culinary & Wellness Travel ExpoNovember 15-16 2-5PM ETCulinary & Wellness Travel Expo