PHOTO: The Holiday Inn is located in a prime spot on the island.

It is no secret that Aruba is a paradise for travelers seeking pristine white sandy coastlines swathed by the turquoise waters of the Caribbean. One resort that has captured the essence of the island within its property is the Holiday Inn Resort Aruba-Beach Resort & Casino. Once your clients are in the presence of the newly renovated property, they are not only greeted by the warmth of the Aruban sun but bright smiles and a unique sophistication that is extended throughout the resort’s personalized service. The key to selling Holiday Inn Resort Aruba-Beach Resort & Casino is to target the splendor of Aruba and the brand reputation of Holiday Inn.

Although the brand evokes a reputable history in hospitality, to be able to embody the island’s exotic demeanor, many changes were required, which includes the resort’s look, touch and feel. Holiday Inn Resort Aruba-Beach Resort & Casino’s awe-inspiring appeal begins from the moment vacationers enter the spacious lobby, which is now bedecked with hardwood floors and white walls that are dotted with artworks and illuminated by natural light. Designed to showcase the ocean from almost every angle of the resort, your clients will also be able to unwind along one of the longest strips of beach in the high-rise area. However, the resort’s enhancements go way beyond the lobby; they also extend to the landscape surrounding the property, outdoor amenities, guestrooms and restaurants.

ACCOMMODATIONS

The resort’s top-notch location will allow travelers to explore Aruba’s attractions, including the downtown area, historic sites and shopping center while basking in the idyllic weather and culture. But before your clients are obliged to explore the heart of the country, they might want to settle into their plush rooms and enjoy the accommodating amenities that await them. With a variety of options to choose from, highlighting what each room has to offer is one of the best ways to focus on the resort’s new features.

Every type of suite, which includes Ocean King Front View King Room, Ocean Front Room Double Room, Partial Ocean View King Room, Partial Ocean View Double Room, Superior View King Room, Superior View Double Room and the Junior Suites, is accentuated with a balcony or patio. Each one also intends to make clients feel at home by ensuring that they enjoy their accommodations to the fullest with free Wi-Fi access, a 37-inch LCD television, a telephone, a small dining table, lamps, modern wooden furnishings and carpeting. Bathrooms are adorned with granite countertops and toiletries from Bath & Body Works.

PUBLIC SPACES

Spacious and contemporary, the lobby lets in the cool Caribbean breezes, which complement the natural earth tones that also coordinate with its modern appeal. Two sitting areas are located across from each other and offer ample room for guests to sit back and relax on cushioned chairs that encircle wooden coffee tables. Plants in tall vases are decoratively placed along rectangular-shaped columns and dark wooden panels along with large open entrances cause the lobby to be brightened by natural light. Appropriately tucked in the corner of the room is the Palm Bar, where guess can enjoy a cocktail.

PHOTO: Décor is light and airy for a spacious feel.

Is your client seeking expansive accommodations in which to hold a high-powered business meeting or an extravagant event? The Holiday Inn Resort Aruba-Beach Resort & Casino has three locations, varying from 850 to 4,224 square feet in size. Las Palmas Ballroom is the most spacious of the three and can be used for conferences or converted into a banquet hall. The same can be done to the Cadushi Hall, which is 984 square feet. Designed for smaller group meetings, the Casibari Room has the capacity to hold about 50 people.

DINING

The cuisine of Holiday Inn Resort Aruba-Beach Resort & Casino is equally important when translating the innovative steps the property has undertaken to become a premier hotel destination. The newly added Palm Bar and renovations to the Sea Breeze Restaurant & Bar, the Oceanside Bar & Grill, the Corals Restaurant and the Da Vinci Ristorante have helped transform its waterfront into an epicurean paradise.

The restaurant’s seafood experiences are met with pristine views of the Caribbean Sea and feature modest pricing, from the soup of the day starting at $7.50 to main courses that range from $18.95 to $34.95 in Sea Breeze Restaurant & Bar. The Oceanside Bar & Grill offers an array of grilled and seafood delicacies as well as desserts and salads, also priced affordably. The grill is accessible from 11:30 a.m. to 6:00 p.m. and the bar is open from 11:00 a.m. to 7:00 p.m.

If your clients prefer to dine buffet-style, Corals Restaurant offers an international feast while personalizing its dining experience with live performances and themed events. The restaurant serves breakfast, lunch and dinner.

Da Vinci Ristorante chefs’ are renowned for their authentic Italian recipes. Holiday Inn Resort Aruba-Beach Resort Casino also incorporates pizza and flatbread dishes from PIZZA Now! into its various menus and room service options. The new Palm Bar offers a fresh look and conveniently caters to guests’ taste with cocktails and coffee as well as delicious treats that can be consumed on the go.

POOL & SPA

Dotted with straw-style umbrellas as well as lawn chairs and lined with cobbled pavements, Holiday Inn Resort Aruba-Beach Resort & Casino has a total of three pools and three Jacuzzis located behind the property. In addition, cabanas provide the perfect amount of shelter from the sizzling Caribbean sun.

Care to relax? Then direct your travelers to the Holiday Inn Aruba-Beach Resort & Casino’s Etnika Spa. Its treatments vary from body scrubs, wraps and massage therapies to fusions and facials in a calming atmosphere that is pleasantly intensified with elements of light textures. Adjacent to the spa is the resort’s 24-hour fitness center, which allows guests to continue a daily workout regime with treadmills and other equipment such as elliptical machines.

ACTIVITIES & EXCURSIONS

Holiday Inn Resort Aruba-Beach Resort & Casino is a one-stop shop for travelers. After all, its grounds contain a casino for guests wanting to try their hand with Lady Luck during their travels. A shopping area filled with treasures fit for every pocketbook for the trendy shopper is also located on the property.

The resort’s activities float outdoors as well with aquatic thrills provided by the blue depths of the ocean, including snuba and scuba diving. Children are encouraged to be active at the resort by participating in the activity center kid’s club, a well-designed program with an extensive list of activities such as ring toss contests, pool volleyball and soccer matches. Parents are required to pick their kids up at lunchtime for one hour starting at 1 p.m. and at the end of the day at 5 p.m., leaving the adults ample time to enjoy the resort’s activity zones that are placed in three sections (peace and harmony, action and play, and chill and mingle) to tailor to each guest’s specific need.

Conveniently placed onsite are help desks where guests can make reservations to for various excursions provided by Holiday Inn Resort Aruba-Beach Resort & Casino. One excursion, Pelican Tours, has boats docked on the resort’s grounds; they romantically sail guests into the sunset on catamarans. From taxis escorting travelers to the movie theater, restaurants and malls of Downtown Aruba to tour companies like De Palm Tours whisking guests off into the island’s desert, there is no shortage of adventures for your clients to experience while enjoying the family-friendly or romantic activities that are specifically created with your vacationers in mind. Holiday Inn Resort Aruba-Beach Resort & Casino is set in the heart of Aruba’s exciting nightlife that conveniently sits across the street. The newly modernized resort intends to make your clients’ vacation dreams come true, which translates to a job well done for travel agents.