G Adventures Announces Bonus Spot for ‘Change Makers Summit’

WHY IT RATES: In February, travel agents have a chance to earn a place at the summit this spring by selling the most travelers on G Adventures. —Janeen Christoff, TravelPulse Senior Writer

Closing out one of its most successful January sales months to date, G Adventures has upped the ante for travel agents to use the new year momentum for changing more people’s lives through travel. From now through February 28, the travel agent or advisor who books the greatest number of individual travelers on one of G Adventures’ more than 700 tours will earn a bonus spot to its inaugural ‘Change Makers Summit’ this spring.

The Summit, a first of its kind for the award-winning tour operator, will be an exclusive gathering of more than 100 travel agents from around the world, held at a surprise location outside the U.S. from June 2-9, 2019. In total, five bonus spots–or wildcards—will be given away globally in February, with just one agent from the United States earning an extra space this month.

By campaign’s end, 15 travel agents in total from the U.S. will be invited to attend the Change Makers Summit. They will join more than 100 other Change Makers from the U.K., Ireland, Europe, Canada, Australia and New Zealand, where they will spend time with members of G Adventures’ team of senior leaders and Global Purpose Specialists from around the world. Here’s the breakdown:

Ten of these American agents will earn a spot by changing the most lives during the entire campaign period—from October 01, 2018 - March 31, 2019—in the form of tour bookings. One traveler booked, on any trip of any value, will earn one entry point.

Three agents from the U.S. will be selected based on a ‘social submission’ entry, either written or video, which demonstrates how they give back to their community or others outside it. Entries are due by February 28, 2019, and can be submitted via Sherpa, G Adventures’ booking tool.

Two agents from the U.S. will qualify for the Summit by earning bonus wildcard spots during the months of February and March.

The ‘Change Makers Challenge’ is G Adventures’ largest agent incentive to date in terms of international eligibility, and the first of its kind to not focus purely on dollars, said Peter Worthing, G Adventures’ Vice President of Sales for the U.S.

“We’re encouraging agents to focus on changing people’s lives through travel and tourism, and inviting them to rediscover the “why” of their career choice - a love of inspiring travel in others. Adventures’ purpose as an organization is to change lives through travel, and this incentive is designed to remind our valued partners that every G Adventures trip they sell has a positive impact on people, not just on profit.”

David Green, G Adventures’ global Vice President added: “Just as we do on all our trips, we want to bring travel professionals together from different parts of the world to connect with us, to learn from each other, and to share experiences with local people in the destination that will host us. Now, more than ever, our world deserves more change-making agents, more cultural understanding and meaningful connection.

Agents can visit sherpa.gadventures.com/change-makers, or speak to their local Global Purpose Specialist for more information.

SOURCE: G Adventures press release.