New Vacation Processes for Apple Leisure Group

To help the Apple Leisure Group (ALG) streamline its vacation package distribution processes, the travel and hospitality company has teamed with business process management software brand PNMSOFT, a Genpact company.

The ALG brands, including Apple Vacations, Travel Impressions and CheapCaribbean.com, will now utilize the PNMSOFT Sequence software to standardize and automate several critical processes.

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With the help of the software, ALG was able to automate product loading by developing a way to extract product and promotion information from hotels and airlines and loading it all onto each brand’s website for customers and travel agents to shop.

Additionally, the software will improve its price matching system to automatically derive the correct policy for ALG to go back to a supplier in order to ensure it has price parity to recover money from the price match.

“My favorite part of PNMSOFT Sequence is its flexibility and the ability to add different workflows in a short period of time,” ALG vice president Jason Metcalf said in a statement. “At Apple Leisure Group, we can now adapt our workflows to meet the different needs of our business.”

Another upgrade provided by the Sequence software was in regard to the Customer Care Ticketing Tool. Thanks to the streamlined service, ALG will now be better able to manage incidents and outstanding tickets.

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In total, the software improvements have helped the travel and hospitality company reduce its backlog of tasks by 80 percent and increase its speed to market between 30-40 percent.

With all of the ALG brands now using a uniform process, the travel and hospitality company can better track how much is completed daily.

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