Enterprise Rent-A-Car Expands Loyalty Program into Latin America

Image: Photo: Enterprise Car Rental Shuttle. (Photo via Flickr/Atomic Taco)
Image: Photo: Enterprise Car Rental Shuttle. (Photo via Flickr/Atomic Taco)
Donald Wood
by Donald Wood
Last updated: 4:58 PM ET, Mon March 6, 2017

Enterprise Rent-A-Car announced last week that the company had expanded the Enterprise Plus loyalty program into the Caribbean and Latin American markets.

Members of the Enterprise Plus loyalty program can now earn rewards and free rental days at locations in Belize, Costa Rica, Guatemala, Mexico, Nicaragua, Tortola, Trinidad & Tobago and Uruguay.

Earlier this year, the Enterprise Plus loyalty program was also introduced in Argentina, Paraguay and Curacao. The Enterprise, National and Alamo brands now operate in more than 85 countries, including 30 in Latin America.

"As our brands continue to expand internationally, it only made sense to also expand our Enterprise Plus program as a way to show our appreciation for our customers' loyalty around the world," Enterprise Holdings vice president Peter A. Smith said in a statement.

[READMORE] READ MORE: WATCH: NHL Legend Martin Brodeur Teams with Enterprise Rent-A-Car[/READMORE]

For customers at least 21 years old, the Enterprise Plus loyalty program is the perfect way to earn points they can redeem anytime for free rental days in any available vehicle at thousands of participating Enterprise locations worldwide.

The loyalty program is free to join and members simply use their membership number to book a reservation online, via the Enterprise mobile app or over the phone to receive all benefits.

For more information on the Enterprise Plus loyalty program, check out the official website of Enterprise Rent-A-Car.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Your New Era with TrafalgarThursday, September 17, 2026
2:00pm Eastern
Trafalgar’s new era is taking shape. Join us on September 17 to learn about "Your New Era" with...
Upcoming Webinar
I Am Israel: Rediscovering the World's Most Timeless DestinationFriday, September 18, 2026
2:00pm Eastern
From new sites in the Old City of Jerusalem to culinary experiences to spiritual connections, join us...
Upcoming Webinar
MSC Cruises: A Year in Motion — Learn More, $ell MoreMonday, September 21, 2026
2:00pm Eastern
MSC Cruises just wrapped its first-ever Alaska season, and it's only the beginning. Join Erin Douglas...
Upcoming Webinar
Your New Era with TrafalgarThursday, September 17, 2026
2:00pm Eastern
Trafalgar’s new era is taking shape. Join us on September 17 to learn about "Your New Era" with...
Upcoming Webinar
I Am Israel: Rediscovering the World's Most Timeless DestinationFriday, September 18, 2026
2:00pm Eastern
From new sites in the Old City of Jerusalem to culinary experiences to spiritual connections, join us...
Upcoming Webinar
MSC Cruises: A Year in Motion — Learn More, $ell MoreMonday, September 21, 2026
2:00pm Eastern
MSC Cruises just wrapped its first-ever Alaska season, and it's only the beginning. Join Erin Douglas...