Enterprise Rent-A-Car Expands Loyalty Program into Latin America

Image: Photo: Enterprise Car Rental Shuttle. (Photo via Flickr/Atomic Taco)
Image: Photo: Enterprise Car Rental Shuttle. (Photo via Flickr/Atomic Taco)
Donald Wood
by Donald Wood
Last updated: 4:58 PM ET, Mon March 6, 2017

Enterprise Rent-A-Car announced last week that the company had expanded the Enterprise Plus loyalty program into the Caribbean and Latin American markets.

Members of the Enterprise Plus loyalty program can now earn rewards and free rental days at locations in Belize, Costa Rica, Guatemala, Mexico, Nicaragua, Tortola, Trinidad & Tobago and Uruguay.

Earlier this year, the Enterprise Plus loyalty program was also introduced in Argentina, Paraguay and Curacao. The Enterprise, National and Alamo brands now operate in more than 85 countries, including 30 in Latin America.

"As our brands continue to expand internationally, it only made sense to also expand our Enterprise Plus program as a way to show our appreciation for our customers' loyalty around the world," Enterprise Holdings vice president Peter A. Smith said in a statement.

[READMORE] READ MORE: WATCH: NHL Legend Martin Brodeur Teams with Enterprise Rent-A-Car[/READMORE]

For customers at least 21 years old, the Enterprise Plus loyalty program is the perfect way to earn points they can redeem anytime for free rental days in any available vehicle at thousands of participating Enterprise locations worldwide.

The loyalty program is free to join and members simply use their membership number to book a reservation online, via the Enterprise mobile app or over the phone to receive all benefits.

For more information on the Enterprise Plus loyalty program, check out the official website of Enterprise Rent-A-Car.


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