by Lacey Pfalz
Last updated: 9:20 AM ET, Wed July 15, 2026
Internova Travel Group is furthering its investment in sustainable travel education through a partnership with Atlas Ocean Voyages to give travel advisors a firsthand look at what sustainable travel looks like with a FAM trip in the Arctic.
Expedition travel is leading the sustainability trend in cruising. The new education expedition was developed with Atlas, Scandinavian Airlines and NORDIC STAR, and is part of Internova’s Green Circle sustainability initiative.
“Experiencing the Arctic firsthand gave me a much deeper understanding of what responsible expedition travel looks like,” said Selma Weisbein, a participating advisor from Global Travel Collection, a division of Internova. “The knowledge and perspective I gained will help me better advise clients seeking meaningful luxury experiences while making more informed travel choices.”
Luxury travel advisors experienced sustainability throughout the expedition, from aviation to expedition cruising to destination stewardship. They had discussions with Atlas’ leadership, attended educational seminars on Arctic conservation, and visited sustainable hotels curated by NORDIC STAR.
“Through Green Circle, we’re investing in immersive educational experiences that give advisors across our portfolio a deeper understanding of sustainable travel while strengthening the expertise they bring to clients,” said J.D. O'Hara, CEO of Internova Travel Group. “By collaborating with industry-leading partners, we’re creating educational opportunities that benefit advisors, travelers and the destinations they visit.”
Green Circle supports carbon neutrality initiatives and contributes to UNESCO’s World Heritage Programme.
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