Hertz Survey Shows America’s Car Rental Habits Changing for Spring Break

Image: Hertz car rental sign (photo by Eric Bowman)
Image: Hertz car rental sign (photo by Eric Bowman)
Donald Wood
by Donald Wood
Last updated: 8:15 AM ET, Thu April 2, 2026

New data from the rental car company Hertz shows that Americans are traveling differently this Spring Break, with more flexible timing and longer getaway windows as top priorities in 2026.

According to Hertz, travelers are skipping the single peak spring break week and instead taking vacations across both March and April, opening more opportunities for families and groups to travel and save.

The study found that the top pickup days were forecasted to be April 9, April 17, April 23, and April 24. In March, the most popular pickup days were March 6, March 13, and March 27.

While Thursday and Friday remain the most popular pickup days for spring travel, Hertz found that starting a rental on Wednesday or Sunday offers lower rates.

In addition, around 33% of Hertz customers said they were renting specifically for road trips and driving vacations, reflecting renewed interest in car travel.

As for the top spring destinations based on rental car demand, Hertz found that Orlando remained at the top of the list, followed by Los Angeles, Phoenix, Las Vegas, Tampa, Honolulu, Miami, Denver, and Dallas.

To ensure customers get the most from their car rental, Hertz suggests reserving their vehicle 16 days in advance to improve availability and support cost savings. Early bookings also provide access to a wider selection of vehicle options.

In March, Hertz revealed data that showed more travelers are taking to the roads to avoid congestion at America’s busiest airports following the partial government shutdown.


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Donald Wood

Donald Wood

Managing Editor

Donald Wood is TravelPulse’s Managing Editor, bringing nearly 15 years of experience to the desk. He currently lives outside Philadelphia with his wife and two children.

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