Scotland Voted World's Most Beautiful Country

Image: PHOTO: Eilean Donan Castle, Loch Duich, Scottish Highlands (photo via Flickr/Martin de Lusenet)
Image: PHOTO: Eilean Donan Castle, Loch Duich, Scottish Highlands (photo via Flickr/Martin de Lusenet)
Scott Hartbeck
by Scott Hartbeck
Last updated: 10:23 AM ET, Mon September 11, 2017

The votes have been counted and Scotland has been pronounced as the most beautiful country in the world by the readers of Rough Guides.

Yes, this small nation-known for having a landscape loaded with alluring lochs and rugged islands-beat out bigger countries like Canada, New Zealand and Italy to grab the crown.

Lots of Lochs

Readers surely took into consideration the countless lakes-called lochs in this neck of the woods-that stretch across the Scottish countryside. The lochs are the result of ancient glaciers and today stand as an awesome example of how truly gorgeous geology can be.

Loch Ness is the poster child for Scottish lochs. This enchanting body of water holds the most water of any in Scotland, and while it may be most famous for the mysterious monster which may (or may not) live in its depths, its beauty is definitely real.

Loch Morar is the deepest of the lochs in Scotland while Loch Duich is home to a "straight from the silver screen" island castle called Eilean Dona.

Majestic Mountains

While Scotland will never be confused with Switzerland (which landed in 15th place), it still packs a punch when it comes to pinnacles.

Misty and moody Ben Nevis checks in at just over 4,400 feet high, making it the tallest peak in the United Kingdom and a very popular day hike location. The Cairngorms range is full of rolling mountains and assorted natural attractions, with the town of Aviemore being its active sports base.

[READMORE]READ MORE: What Are the Most Fitness-Conscious Countries in the World?[/READMORE]

Fair Islands

Voters were also most likely swayed by Scotland's spectacular collection of islands. Numbering around 800, these beauties are home to miles of windswept beaches and some serious serenity.

The Isle of Skye is probably the star of Scottish islands, as it is home to a dramatic landscape of spiky mountains, heather-covered moors and colorfully-painted villages. The island of Islay boasts the sweeping sands of Killinallan Beach in addition to some of the smokiest and peatiest whisky on the planet.

And if you are really up for some off-the-beaten-path island adventure, head ferry up to Fair Isle and the rest of the Shetland Islands, with their rocky cliffs, seabirds & flowers and unique traditions.

Sky Full of Stars

Some voters must have also been aware of Scotland's nocturnal beauty. Even after the sun goes down, the sights are still out of this world. That's because Scotland has some of the largest swaths of dark sky in all of Europe.

Each evening, they put on a stellar performance.

The country is home to Europe's second official Dark Sky Park-Galloway Forest Park-which is located only a 90-minute drive from Glasgow. On the outskirts of the park, you will find the Scottish Dark Sky Observatory, whose facilities are open to the public and are certain to enhance your stargazing experience.

[READMORE]READ MORE: Six Must-See Spots in Scotland[/READMORE]

Stargazers will be blown away by how much is visible in the Scottish sky and, if you are lucky, you may even spot the Northern Lights dancing across the horizon.

The rest of the top 20 in the competition were as follows:

20. Vietnam
19. Croatia
18. Ireland
17. Norway
16. Peru
15. Switzerland
14. Finland
13. India
12. Mexico
11. Slovenia
10. Wales
9. U.S.A
8. Iceland
7. England
6. Indonesia
5. South Africa
4. Italy
3. New Zealand
2. Canada


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Related Videos

Scott Hartbeck

Scott Hartbeck

Editor true scotthartbeck 9309 14744 Born and raised in the USA but now based in the UK, Scott is a Europe travel expert who has been exploring the continent for over 20 years. He specializes in European rail and discovering underrated destinations & experiences

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Fiesta Americana Travelty Collection, What Advisors Need to KnowThursday, August 6, 2026
2:00pm Eastern
Stay ahead with the latest updates from Fiesta Americana Travelty Collection, featuring upscale...
Upcoming Webinar
Experiential and Adventure WebinarTuesday, August 11, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse in the virtual studios on August 11 for the...
Upcoming Webinar
Headline: Learn about the New Riviera Travel River CruisesWednesday, August 12, 2026
2:00pm Eastern
If you haven't sold or sailed on Riviera over the past two years then you haven't experienced the new...
Upcoming Webinar
Fiesta Americana Travelty Collection, What Advisors Need to KnowThursday, August 6, 2026
2:00pm Eastern
Stay ahead with the latest updates from Fiesta Americana Travelty Collection, featuring upscale...
Upcoming Webinar
Experiential and Adventure WebinarTuesday, August 11, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West, and TravelPulse in the virtual studios on August 11 for the...
Upcoming Webinar
Headline: Learn about the New Riviera Travel River CruisesWednesday, August 12, 2026
2:00pm Eastern
If you haven't sold or sailed on Riviera over the past two years then you haven't experienced the new...