Spanish City Doesn’t Want Tourists

Image: Malaga, Spain. (Photo Credit: SeanPavonePhoto / Adobe Stock)
Image: Malaga, Spain. (Photo Credit: SeanPavonePhoto / Adobe Stock)
Rich Thomaselli
by Rich Thomaselli
Last updated: 9:20 AM ET, Thu March 21, 2024

Over-tourism has been a hot topic in several parts of Europe. Some would even go as far as to call it a touchy subject.

But now it’s getting downright ugly.

One city in southern Spain is literally telling visitors to go home, only with much stronger language punctuated with a few choice expletives.

The city of Malaga is verbally retaliating against unwanted guests as frustrated residents appear to be taking matters into their own hands. This is not a new phenomenon, of course.

Not the First

The Dutch government, for instance, tried to cap the number of visitors last year by limiting the number of flights that come into the country’s largest airport in Amsterdam. The measure failed, but not without some vociferous debate.

Malaga residents have put up signs and stickers in the city that read  “stinks of tourists,” “this used to be my home,” and “go f—ing home.” 

You can’t get much more clear or direct than that.

Apparently, it started with local bar owner Dani Drunko, who made anti-tourism stickers after his landlord refused to negotiate the rent or sell him the home he had been living in for 10 years. The house was turned into a tourist rental, and he became quite upset.

His modest effort, including the signs and stickers admonishing tourists to leave the area, quickly caught fire as city residents tried to reclaim their locale.

Both sides have legitimate arguments. Proponents of limiting tourism point to the proliferation of people ruining landmarks and their natural heritage. Others point to the influx of tourism dollars and its impact on the local economy.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Related Videos

Rich Thomaselli

Rich Thomaselli

Associate Writer

Editor Associate Writer true 9281 14744 Rich Thomaselli has written for TravelPulse since 2014 and has been a professional journalist for nearly 40 years. His work has appeared in USA Today, the New York Times and New York Yankees publications. He is an 11-time writ

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Authentically Mediterranean: Discover Celestyal’s New Western Mediterranean Itineraries & Iconic ClassicsTuesday, July 21, 2026
2:00pm Eastern
The Mediterranean is more than just a destination, it’s our home. Join Celestyal to learn why we are...
Upcoming Webinar
July The Travel Corporation WebinarTuesday, July 21, 2026
2:00pm Eastern
Save your spot for this upcoming webinar! Details coming soon!
Upcoming Webinar
Sani/Ikos Group: Luxury Beachfront Resorts in Greece & SpainTuesday, July 28, 2026
2:00pm Eastern
Join us for an exclusive webinar introducing Sani/Ikos Group, a collection of luxury beachfront...
Upcoming Webinar
Authentically Mediterranean: Discover Celestyal’s New Western Mediterranean Itineraries & Iconic ClassicsTuesday, July 21, 2026
2:00pm Eastern
The Mediterranean is more than just a destination, it’s our home. Join Celestyal to learn why we are...
Upcoming Webinar
July The Travel Corporation WebinarTuesday, July 21, 2026
2:00pm Eastern
Save your spot for this upcoming webinar! Details coming soon!
Upcoming Webinar
Sani/Ikos Group: Luxury Beachfront Resorts in Greece & SpainTuesday, July 28, 2026
2:00pm Eastern
Join us for an exclusive webinar introducing Sani/Ikos Group, a collection of luxury beachfront...