2018's Luxury Travel Trends and Destinations

Image: PHOTO: Antarctica is one of the most popular destinations according to a recent Virtuoso poll. (photo via Flickr/Andreas Kambanis)
Image: PHOTO: Antarctica is one of the most popular destinations according to a recent Virtuoso poll. (photo via Flickr/Andreas Kambanis)
Robin Amster
by Robin Amster
Last updated: 10:43 AM ET, Mon November 13, 2017

Luxury travelers are seeking off-the-beaten-path experiences-far, far off the beaten track-with requests for everything from herding cattle in Australia to space flights aboard a MiG-29 in Russia, according to Virtuoso's 2018 Luxe Report.

The international luxury travel network surveys its travel advisors each year for predictions and trends in the luxury market.

Among the highlights for travel next year is a focus on far-flung destinations along with strong demand for international trips of two weeks or more.

Conversely, advisors are also seeing more interest in shorter international vacations like trips to Machu Picchu and the Galapagos Islands of less than a week.

Among the top takeaways in the report are Virtuoso advisors' five must-do trips for 2018:

-Seasoned travelers looking for new destinations are opting for chillier climates including Iceland, Antarctica and the Arctic, and Alaska cruises.

-Exploring new destinations is a major motivation for travel next year.

-Multigenerational travel topped Virtuoso's list of travel trends in 2010 and is now a firmly entrenched travel niche. It's followed closely for next year by travel with the immediate family.

-Africa is making an especially strong showing for 2018. Safari is a major allure, especially since wildlife preservation is a concern for many travelers today.

-Being a traveler, rather than a tourist, is a powerful travel style today for consumers looking for culturally-immersive experiences. Whether it's meeting the locals, wandering neighborhoods on their own or learning traditional crafts, travelers want experiences they can't find in a guidebook.

Top U.S. Destinations

-New York, New York

-Maui, Hawaii

-Miami, South Beach, Florida

-Las Vegas, Nevada

-Napa Valley/Sonoma, California


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Related Videos

Robin Amster

Robin Amster

Robin Amster is Executive Editor, Travel Agents, Host Agencies and Consortia for Agent@Home magazine and Vacation Agent...

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Authentically Mediterranean: Discover Celestyal’s New Western Mediterranean Itineraries & Iconic ClassicsTuesday, July 21, 2026
2:00pm Eastern
The Mediterranean is more than just a destination, it’s our home. Join Celestyal to learn why we are...
Upcoming Webinar
July The Travel Corporation WebinarTuesday, July 21, 2026
2:00pm Eastern
Save your spot for this upcoming webinar! Details coming soon!
Upcoming Webinar
Sani/Ikos Group: Luxury Beachfront Resorts in Greece & SpainTuesday, July 28, 2026
2:00pm Eastern
Join us for an exclusive webinar introducing Sani/Ikos Group, a collection of luxury beachfront...
Upcoming Webinar
Authentically Mediterranean: Discover Celestyal’s New Western Mediterranean Itineraries & Iconic ClassicsTuesday, July 21, 2026
2:00pm Eastern
The Mediterranean is more than just a destination, it’s our home. Join Celestyal to learn why we are...
Upcoming Webinar
July The Travel Corporation WebinarTuesday, July 21, 2026
2:00pm Eastern
Save your spot for this upcoming webinar! Details coming soon!
Upcoming Webinar
Sani/Ikos Group: Luxury Beachfront Resorts in Greece & SpainTuesday, July 28, 2026
2:00pm Eastern
Join us for an exclusive webinar introducing Sani/Ikos Group, a collection of luxury beachfront...