KHM Travel Group Partners With the Wellness Tourism Association

Image: Wellness Travel Association and KHM Travel Group form partnership. (Photo Credit: KHM Travel Group)
Image: Wellness Travel Association and KHM Travel Group form partnership. (Photo Credit: KHM Travel Group)
Last updated: 10:00 PM ET, Fri November 14, 2025

WHY IT RATES: KHM Travel Group has partnered with the Wellness Tourism Association to enhance its agents' capabilities in the growing wellness travel market by providing specialized education, resources, and opportunities. —Janeen Christoff, TravelPulse Managing Editor


KHM Travel Group, a leading host agency supporting independent travel advisors, is thrilled to announce a new partnership with the Wellness Tourism Association (WTA), a trusted voice and visionary force in wellness tourism.

This collaboration will provide KHM Travel Group agents with specialized knowledge, resources, and opportunities to cater to the growing wellness travel market. Through this partnership, KHM Travel Group advisors will gain access to exclusive WTA education programs, member-only webinars, trend briefings, and wellness tourism research.

“Health and wellness are some of the most dynamic travel segments today,” said Rick Zimmerman, KHM Travel Group President and CEO. “We’ve made wellness a priority for our corporate team and are now partnering with the Wellness Tourism Association to help our travel advisors meet the increasing demand from travelers seeking trips that nourish mind, body, and spirit.”

KHM Travel Group and WTA share a commitment to helping travel agents provide meaningful, personalized wellness experiences while growing their businesses in this expanding market. The partnership will include a variety of opportunities for agents to gain professional credibility.

“With KHM Travel Group’s network of dedicated travel advisors and our expertise in wellness tourism, this partnership opens doors for travelers and agents alike,” said Allison Jernigan, VP of Partnerships, Wellness Tourism Association. “Together, we’re inspiring vacations that prioritize wellness in a sustainable, inclusive, and impactful way.”

KHM Travel Group continues to innovate and support independent travel agents with cutting-edge tools, resources, and partnerships that help them thrive. This partnership with the Wellness Tourism Association further solidifies the company’s dedication to empowering advisors and positioning them as travel experts.

SOURCE: KHM Travel Group press release.


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Lacey Pfalz

Lacey Pfalz

Associate Editor

Lacey Pfalz is Associate Editor at TravelPulse. She's a passionate advocate of responsible travel and believes the best travel experiences happen outside of a planned itinerary. Lacey currently lives in rural Wisconsin. She can be reached at [email protected].

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