Imagine being able to offer your clients an elevated long-haul experience—one that delivers more space, added privacy, and premium touches—without the price point of Business Class. That’s exactly what Economy Prime, the newest cabin from TAP Air Portugal, brings to your portfolio starting June 1, 2026.
Designed for travelers seeking greater comfort and a more refined journey, Economy Prime fills the gap between Economy and Business with a compelling, easy-to-sell value proposition. This exclusive cabin features only 12 seats, creating a quieter, more intimate environment. Its unique configuration, where the side seat remains intentionally empty, offers clients additional personal space and a noticeably more relaxed onboard experience.
Economy Prime (Photo Credit: TAP Air Portugal)
The premium experience begins well before boarding, allowing travel advisors to offer clients a smoother, more efficient airport journey. With priority services including premium check-in, fast track security, and premium boarding, Economy Prime enhances the overall travel flow—an increasingly important factor for today’s discerning travelers. Upon arrival, priority baggage handling ensures a seamless transition to their destination.
New Prime cabin service (Photo Credit: TAP Air Portugal)
Onboard, Economy Prime stands out through its elevated service and thoughtful details. Clients will enjoy the same high-quality meals served in Business Class, part of TAP’s acclaimed Local Stars program (on flights from Portugal back to the U.S.). This initiative highlights Portugal’s vibrant culinary scene by collaborating with emerging chefs. From April to July 2026, Chef Ricardo Luz brings his vision to the skies, crafting menus that showcase authentic Portuguese flavors and offer a true sense of place throughout the journey.
Additional touches, including a premium pillow and a curated amenity kit, further enhance comfort and reinforce the elevated positioning of this cabin.
Economy Prime is also designed with flexibility in mind, making it particularly appealing for frequent and premium leisure travelers. With enhanced mileage accrual through TAP Miles&Go and more adaptable ticket conditions, it provides added value and reassurance, key considerations when advising clients.
With Economy Prime, TAP Air Portugal offers you a powerful new way to meet evolving client expectations. It’s an opportunity to upsell within Economy while delivering a noticeably enhanced travel experience.
For your North American clients, TAP Air Portugal operates direct flights from key gateways including Boston, Miami, New York City / Newark, Los Angeles, Chicago, San Francisco, Washington, D.C., Toronto, Montreal and soon Orlando (launching October 29, 2026), offering seamless connectivity to Portugal and to over 60 destinations between Europe and Africa.
Starting June 1, 2026, travel advisors can offer clients a smarter, more comfortable way to cross to travel to Europe on TAP—one that feels elevated at every step of the journey.
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