Top Cruise Lines for Black Friday Deals 2026

by Sarah Kuta
Last updated: 8:00 AM ET, Fri November 13, 2026

Cruise lines and river cruise operators are rolling out their Black Friday promotions, giving travelers opportunities to save on everything from luxury ocean voyages and European river cruises to all-inclusive expedition adventures. Deals include discounted fares, complimentary land packages, reduced deposits, onboard credits and free travel for additional guests. Here's a look at the cruise industry's Black Friday deals for 2026.

This story will be updated with additional cruise deals as they are announced.

Abercrombie & Kent

Abercrombie & Kent is offering savings of up to $3,000 per person on select 2027 Small Group, Small Jet and Private Ready-to-Book Journeys as part of its Worldwide Sale. Travelers who book by January 31, 2027, can also receive an additional $1,000 air credit per person when they book international flights through the company. The promotion covers select trips to destinations including Japan, Egypt, Peru, India and Africa.

AmaWaterways

AmaWaterways is offering two limited-time promotions on select 2027 and 2028 river cruise departures in Europe and Colombia.

The first promotion, available exclusively to past guests from November 5-18, offers savings of up to $2,500 per stateroom or a complimentary land package, along with a complimentary stateroom upgrade.

The cruise line's Black Friday offer opens to all travelers from November 19 through December 3 and includes the same savings options on eligible departures.

Atlas Ocean Voyages

Atlas Ocean Voyages is offering up to 55% off select luxury expeditions during its five-day Black Friday Sale, running November 24-28. The promotion combines an additional 25% off published cruise fares with existing savings of up to 40%. Travelers can also receive up to $2,000 in air credit savings per suite on qualifying voyages. The offer applies to select itineraries in Antarctica, the Mediterranean, Northern Europe and the Caribbean.

Azamara Cruises

Azamara Cruises is offering savings of up to $6,000 on approximately 130 select sailings across its four ships as part of its Black Friday Flash Sale. The promotion runs November 17 through December 4 and applies to departures between January 2027 and April 2028. Travelers can save an additional $750 when combining the sale with Azamara's fourth-quarter brand offer. All offers are subject to availability.

Avalon Waterways

Avalon Waterways is offering savings of up to $2,000 per person during its Black Friday sales event. Travelers booking select 2027 cruises can receive free prepaid gratuities, plus discounts ranging from $500 to $1,000 per person on select cabin categories. Savings increase to $1,000 per person on E and D cabins and $2,000 per person on A, B, P and S cabin upgrades on select Magnificent Europe and Grand France itineraries.

Celestyal

Celestyal is offering up to 50 percent off select Mediterranean cruises, with third and fourth guests sailing free.

The promotion applies to 56 departures sailing between March 2027 and February 2028. New bookings must be made between November 16 and December 2.

Featured itineraries include three- and four-night "Iconic Greek Islands" cruises aboard Celestyal Discovery, with fares starting at $309 per person, and seven-night "Heavenly Greece, Italy & Croatia" and "Idyllic Greece" itineraries aboard Celestyal Journey, with fares starting at $669 per person.

Other featured sailings include the 14-night "Mediterranean Icons" itinerary, starting at $1,169 per person; the seven-night "Mediterranean Splendor," starting at $679 per person; and the 14-night "Mediterranean Odyssey," starting at $1,199 per person.

The promotion also includes the eight-night "Mediterranean Rivieras," starting at $769 per person, and the seven-night "Mediterranean Mosaic: Egypt & Turkey," starting at $669 per person.

Crystal

Crystal is offering savings of up to 40 percent on select new bookings aboard Crystal Symphony and Crystal Serenity.

The Seasonal Savings promotion applies to select voyages sailing between 2026 and 2028, with bookings made between November 10 and December 2.

Savings vary by voyage and guest room or suite category and apply to the first and second full-fare guests in a stateroom. Third and fourth guests are not eligible. Full World Cruises and full Grand Journeys are excluded.

The offer is capacity-controlled, subject to availability and combinable with active promotions, with the exception of net fares.

Costa Cruises

Costa Cruises is offering Black Friday fares starting at $399 per person, based on double occupancy, on select sailings booked by November 30. The promotion applies to departures through June 2027 across the Caribbean, Canary Islands and Western Mediterranean, with itineraries ranging from three to 12 days.

Caribbean sailings aboard Costa Fascinosa and Costa Favolosa depart from La Romana and Santo Domingo in the Dominican Republic between December 2026 and February 2027. Costa Smeralda will operate seven- and eight-day Canary Islands cruises from Las Palmas and Santa Cruz between December 2026 and March 2027. In the Western Mediterranean, five ships will offer itineraries departing from ports in Italy, Spain and France between December 2026 and June 2027. The sale is available to North American residents.

Cruise Croatia

Cruise Croatia is offering up to $500 off per cabin on select spring and summer 2027 departures along the Adriatic coast.

The promotion applies to new bookings made between November 16 and December 7 on select itineraries between Dubrovnik and Split.

Guests can choose from itineraries aboard the company's small-ship fleet, with experiences including daily swim stops, walking tours, oyster tastings and locally sourced meals. The cruise fare includes all lunches and two dinners onboard.

Cunard

Cunard is offering discounts of up to 40 percent on 161 voyages as part of a Black Friday promotion running from November 10 through December 7.

The sale includes select itineraries aboard all four of the luxury cruise line's ships, with fares starting at $999. Eligible bookings also include onboard credit and reduced deposits.

Destinations include the Caribbean, Canada and New England, Northern Europe and the Mediterranean, along with longer voyages and transatlantic crossings aboard Queen Mary 2.

Queen Mary 2 is scheduled for a refurbishment in March 2027 before returning to service for transatlantic crossings between New York and Southampton, Canada and New England itineraries, and Caribbean voyages. Featured sailings include a seven-night westbound crossing departing Southampton on May 12, 2027, and a 14-night Canada and New England voyage departing New York on September 17, 2027.

Queen Elizabeth will return to Miami for another season of roundtrip Caribbean cruises, including 14-night sailings departing November 11 and December 23, 2027. In Europe, the ship will offer seven- to 21-night Mediterranean itineraries departing from Rome, Barcelona and Trieste.

The promotion also covers select longer voyages aboard Queen Anne, including a 56-night South America itinerary departing roundtrip from Fort Lauderdale on January 22, 2027, and select 2028 World Voyage segments. Queen Anne and Queen Victoria will also sail itineraries across Northern Europe, the British Isles, the Baltic and Atlantic islands.

The reduced refundable deposit is 10 percent of the total voyage price, while onboard credit varies by voyage length and stateroom category. Guests booking eligible Grill Suites on participating voyages will also receive complimentary hotel charges, based on Cunard's prepayment of the suggested $19-per-person, per-day charge.

Cunard Line, Queen Anne, new cruise ship

Ecoventura

Ecoventura is offering a complimentary passenger fare on select seven-night Galápagos voyages in 2027 and 2028 when a group books 10 passengers (five cabins). Groups booking all 20 passenger spaces aboard a vessel receive two complimentary fares. Individual travelers can also receive discounts of up to 25 percent, plus an additional 10 percent off eligible bookings. The promotion applies to new bookings made November 29 through December 7 on select departure dates.

Explora Journeys

Explora Journeys is offering savings of up to 40 percent on select luxury ocean journeys as part of its “The Exclusive Invitation” promotion.

The offer introduces two fare options for new cruise reservations made between October 28 and December 1 across all suite categories.

Travelers choosing the Full Payment Fare can save up to 40 percent but must pay in full at the time of reservation. These bookings are nonrefundable and cannot be changed.

The Flexible Fare offers savings of up to 30 percent with a 5 percent deposit required at the time of reservation. Standard cancellation terms apply.

The promotion applies to the cruise fare and may be combined with selected benefits. Pre- and post-cruise hotels and transfers, Destination Experiences and paid onboard experiences are excluded. Select voyages, including Formula 1 Grand Prix de Monaco itineraries and packages, are also excluded.

Grand Circle Cruise Line

Grand Circle Cruise Line is offering savings of up to $3,000 per person on select January through July 2027 river cruises as part of its Black Friday sale. Travelers booking any 2027 departure can save $500 per person plus an additional 10 percent when paying in full, while solo travelers receive $1,000 off per person, also with an additional 10 percent savings for full payment. Featured itineraries include cruises on the Rhône, Danube, Seine and Douro rivers. The sale also applies to select Grand Circle Travel land tours. Book by December 2 and mention code BLACKFRIDAY26.

Holland America Line

Travelers can enjoy up to 30% off cruise fares, free prepaid crew appreciation, 50% reduced deposits, and free or reduced fares for third and fourth guests during Holland America Line’s Black Friday sale. The promotion, which applies to more than 800 cruises departing December 2026 through spring 2029, runs November 18-29.

The Black Friday offers are combinable with Holland America Line’s “Have It All” premium fare. When booking with Have It All, in addition to the fare discounts, free prepaid crew appreciation, reduced deposits, and free and reduced third and fourth guests that come with the offers, four high-value amenities are included: shore excursions, specialty dining, Wi-Fi and a beverage package.

HX Expeditions

HX Expeditions is offering savings of up to 40 percent on all-inclusive expedition cruises to destinations including Antarctica, Alaska, Greenland, Norway, the Galápagos Islands and South America.

The Black Friday, Cyber Monday and Travel Tuesday promotion runs from November 10 through December 2 and applies to departures between December 1, 2026, and March 31, 2028.

Featured offers include:

Antarctica: Save up to 25 percent on "Highlights of Antarctica," with fares starting at $9,865 per person.
Alaska: Save up to 35 percent on "Alaska's Inside Passage: Where the Mountains Meet the Sea," starting at $5,369 per person.
Greenland: Save up to 35 percent on "Serene Greenland: Exploring the Largest Fjord System on Earth," starting at $6,942 per person.
Norway: Save up to 30 percent on "The Ultimate Norway: Arctic Expedition under the Northern Lights," starting at $4,446 per person.
Galápagos Islands: Save up to 40 percent on "Galápagos Islands: In Darwin's Footsteps," starting at $6,245 per person.

Cruise fares include meals, drinks, Wi-Fi, daily expeditions and activities, and access to the onboard Science Centre.

Maple Leaf Adventures

Maple Leaf Adventures is bringing back its annual “Black Friday Sail” promotion, offering travelers $250 off the full fare on select 2027 small-ship expeditions and an additional 10% off eligible 2028 adventures. To qualify, travelers must book and pay in full by November 30. The offer applies to select itineraries in Alaska, Haida Gwaii, Vancouver Island, the Great Bear Rainforest and other coastal destinations in British Columbia. The promotion can be combined with other eligible offers, but bookings are nonrefundable and subject to additional restrictions.

Margaritaville at Sea

Margaritaville at Sea is offering 60 percent off cruise fares during its Black Friday sale, with getaways starting at $50 per person, per night. Running through November 29, the promotion also includes free fares for third and fourth guests on select sailings, complimentary stateroom selection, and instant savings of up to $2,000.

Travelers can save up to 55 percent on extras such as beverage packages, shore excursions and spa experiences. The sale applies to select 2026, 2027 and 2028 sailings aboard Paradise, Islander and the upcoming Beachcomber, which debuts in January 2027. BOGO cruise certificates are also available starting at $499.

Margaritaville at Sea, Margaritaville at Sea Paradise

Metropolitan Touring

Metropolitan Touring is offering a series of Black Friday promotions on Galápagos expedition cruises and hotel stays in Ecuador, including waived single supplements, complimentary itinerary upgrades and hotel discounts of up to 30 percent.

Solo travelers booking select 2026 departures aboard La Pinta and Isabela II can take advantage of a $0 single supplement, excluding peak-season sailings. For 2027, guests booking select five-day, four-night itineraries aboard La Pinta between August and November will receive a complimentary upgrade to a seven-day, six-night sailing, adding two days of exploration in the Galápagos at no additional cost. Both cruise offers are available for bookings made throughout November.

On land, travelers can save up to 30 percent on stays at three Metropolitan Touring properties: Casa Gangotena, a restored luxury hotel in Quito's historic Old Town; Mashpi Lodge, an all-inclusive retreat in Ecuador's Chocó cloud forest; and Finch Bay Galápagos Hotel on Santa Cruz Island. The hotel promotion runs from November 13 through December 2.

Norwegian Cruise Line

Norwegian Cruise Line is offering 50 percent off all cruises, along with its Free at Sea promotion, as part of its Black Friday sale. Additional incentives include complimentary prepaid gratuities or discounts of up to $1,000 on select sailings and stateroom categories.

The promotion covers nearly 350 destinations, including Alaska, Europe, the Caribbean and the Bahamas, as well as the brand’s private island, Great Stirrup Cay.

Oceania Cruises

Oceania Cruises is offering savings of up to 50 percent on more than 210 voyages departing in 2027. The promotion, available on bookings made November 18 through December 1, includes itineraries ranging from seven-day Caribbean cruises to 18-day voyages in Asia. Destinations include Alaska, the Caribbean, Northern Europe and the Mediterranean, where the line will operate its first full year of Mediterranean sailings.

Paul Gauguin Cruises

Paul Gauguin Cruises is offering 10 percent off all 2027 voyages aboard the m/s Paul Gauguin as part of its Holiday Sale. The promotion applies to new bookings made by January 4, 2027, using promo code HOLIDAY26, and covers itineraries throughout French Polynesia, including Bora Bora, the Tuamotus and the Marquesas.

Travel advisors booking through the Americas office can also receive a gift card of up to $500 per qualifying new booking made and deposited during the promotional period, or $250 for single-occupancy bookings.

PONANT EXPLORATIONS

Travelers can save 10 percent on select PONANT EXPLORATIONS voyages during the “Holiday Sale,” with itineraries spanning destinations from the Panama Canal and Costa Rica to Madagascar. Use promo code HOLIDAY26 at booking. Travel advisors booking through the Americas office can also earn a gift card of up to $500 per qualifying new booking or $250 for single-occupancy bookings.

Princess Cruises

Princess Cruises is offering up to 50 percent off cruise fares, up to $400 in instant savings and free fares for third and fourth guests on select voyages as part of its annual “Blue Friday” sale.

The promotion runs November 6 through December 7 and covers sailings to destinations including Alaska, Northern Europe, the Mediterranean, the Caribbean, Mexico, Australia and New Zealand. Taxes and fees apply to complimentary third- and fourth-guest fares.

Past guests can access an additional private sale from November 13 through November 23, with savings of up to $800, up to 50 percent off cruise fares, free fares for third and fourth guests on select sailings, and 50 percent off deposits.

Quasar Expeditions

Travelers can save up to 30 percent on select 2027 Galapagos cruises aboard the Quasar Evolution and up to 20 percent aboard the Quasar Grace. The offers include savings of up to $3,635 per person and complimentary Galapagos airfare. The company is also offering up to $1,000 in airfare savings ($500 per person, based on double occupancy) on select 7-, 9- and 11-day private Patagonia Overland Safaris in 2027. Both promotions run through December 1. The Patagonia offer is limited to the first 20 bookings, and travelers must schedule a call with a Quasar Expedition Designer by December 18 to qualify.

Regent Seven Seas Cruises

Regent Seven Seas Cruises’ Black Friday Collection offers up to 40% savings on select voyages, plus $500 in shipboard credit per suite. Available on new bookings made November 1-16, the promotion covers select itineraries in the Caribbean, Europe, Asia and other destinations. The offer is available to U.S. and Canadian residents, with capacity-controlled availability and select suite categories eligible.

Riverside Luxury Cruises

Riverside Luxury Cruises is offering 50% off the second guest sharing a suite on most 2026, 2027 and 2028 sailings as part of its Black Friday promotion. The offer applies to new bookings made between November 19 and December 4 and can be combined with existing early booking, long stay and repeat guest discounts. The promotion applies to new bookings on sailings of five nights or longer, excluding Christmas market itineraries.

Riviera Travel

Riviera Travel is offering discounted river cruise fares and reduced deposits on select departures between November 16 and December 7.

During the promotion, North American travelers can book select seven-night river cruises, normally priced at more than $3,000 per person, starting at $1,999 per person. The offer also includes half-priced deposits and discounts of up to 50 percent on all 2026-2028 departures.

The company is also running a separate incentive for North American travel advisors. From November 1-15, advisors can earn $100 gift cards for every new booking. From November 16 through December 7, that incentive doubles to $200 per new booking. Gift cards are nontransferable, expire after 12 months and will be emailed after the incentive period closes.

Royal Caribbean

Royal Caribbean is offering its biggest Cyber Season sale yet, with up to $1,000 off select cruise fares, free fares for third and fourth guests sharing a stateroom, and onboard credits starting at $150. Travelers can also save up to 50 percent on onboard extras, including beverage packages, internet and shore excursions.

The promotion runs through December 7 and applies to sailings across the Caribbean, Alaska and Europe, including voyages aboard newer ships such as Legend of the Seas, Star of the Seas and Icon of the Seas. Additional limited-time bundles pairing beverage packages and Wi-Fi are available on select sailings departing December 1 or later.

Royal Caribbean is also offering bonus points on its Royal ONE Visa Signature credit cards through December 2. New cardholders who spend $2,000 on eligible purchases within 90 days of opening a Royal ONE Visa Signature account will earn 45,000 bonus points, redeemable for $450 in onboard credit. Those who open a Royal ONE PLUS Visa Signature account and spend $3,000 within the same period will earn 70,000 bonus points, redeemable for $700 in onboard credit.

Scenic Group

Scenic Group is offering savings of up to 40 percent off full fares on select 2027 and 2028 river and yacht cruises across Scenic Luxury Cruises & Tours and Emerald Cruises & Tours. The promotion runs from November 9-29 and includes itineraries across Europe, the Mediterranean, the Adriatic, the Caribbean and beyond.

Emerald Yacht Cruises' featured itineraries include "Italian & Adriatic Icons: Rome to Dubrovnik," "Hidden Gems of the Croatian Riviera," "Eastern Caribbean with St. Barths," "Athens to Istanbul Adventure" and "Cultures of the Mediterranean."

Emerald River Cruises is featuring European itineraries such as "Jewels of the Rhine," "Legendary Rhine & Moselle," "Danube Explorer & Budapest," "Danube Explorer" and "The Majestic Rhine."

Scenic Discovery Yachts' featured voyages include "Mediterranean Odyssey: Spain, Italy and the French Riviera," "Icons of Spain & the French Riviera," "Pristine Bahamas & The Panama Canal" and "Sounds of Discovery: New York to Bahamas."

Scenic River Cruises is also including select European itineraries in the promotion, such as "Gems of the Danube," "Charming Castles & Vineyards of the Rhine & Moselle," "Bordeaux Affair," "Rhine Highlights" and "Spectacular South of France."

A deposit is required at booking. For sailings more than 10 months away, full payment is due 10 months before departure. For sailings within 10 months, full payment is due within 30 days of booking or by the standard final payment date, whichever comes first.

Seabourn

Seabourn is offering suite upgrades and up to $2,000 in shipboard credit on select ocean and expedition voyages as part of its “Black Friday Sail” promotion.

Running November 17 through December 8, the offer applies to select sailings in destinations including the Mediterranean, Arctic, Northern Europe, Alaska and Antarctica, with departures in 2026 and beyond.

Guests booking eligible Oceanview and Veranda Suites can receive $500 in shipboard credit per suite, while those booking Penthouse Suites and higher categories qualify for $2,000 in shipboard credit. The promotion also includes complimentary two-category Veranda Suite upgrades, subject to availability. Reduced deposits of 15 percent are available in select markets.

Silversea

Silversea is offering savings of up to 45 percent on more than 850 Classic and Expedition voyages sailing between 2026 and 2029.

The 2026 Black Friday Sale applies to new bookings made through December 7 and includes every suite category. Available discounts are 15, 25, 35 and 45 percent, depending on the voyage and departure date. Guests booking with All-Inclusive Plus fares can also secure their suites with deposits starting at 15 percent.

Featured voyages include a 10-night roundtrip sailing from Barcelona aboard Silver Ray departing April 14, 2027, with fares starting at $5,700 per guest for All-Inclusive fares and $6,200 for All-Inclusive Plus fares.

Other highlighted itineraries include a 14-night expedition aboard Silver Cloud from Apra to Kobe departing May 2, 2027, with All-Inclusive Plus fares starting at $12,900 per guest; a 10-night roundtrip sailing aboard Silver Spirit departing Southampton on June 29, 2027, built around the start of the Tour de France in Edinburgh, with fares starting at $7,100; and a 12-night roundtrip voyage aboard Silver Muse departing Tokyo on July 15, 2027, timed to Kyoto's Gion Matsuri, with fares starting at $8,200.

A seven-night roundtrip Mediterranean voyage aboard Silver Nova departing Piraeus on July 24, 2027, is also featured, with All-Inclusive fares starting at $4,300 per guest.

The promotion excludes full World Cruises, full Grand Voyages and special combination voyages. Other restrictions apply.

Silversea's Silver Endeavor sailing in Antarctica.

Smithsonian Journeys

Smithsonian Journeys is offering savings of up to 20 percent on select 2027 small-ship voyages operated in alliance with PONANT EXPLORATIONS.

The holiday promotion applies to new double-occupancy bookings made between November 4, 2026, and January 4, 2027, on eligible departures. Destinations include the Mediterranean, Northern Europe, the Great Lakes and Antarctica.

Each voyage includes two Smithsonian Journeys Experts who lead onboard lectures and discussions, along with a curated shore excursion or activity in each port with knowledgeable local guides. Complimentary airport transfers are also included on embarkation and disembarkation days.

To receive the discount, travelers must enter promo code HOLIDAY2026 in the comments field during checkout or mention the code when booking by phone. Savings apply to cruise fares, excluding port charges and taxes, and are subject to availability and other restrictions.

Trafalgar

Trafalgar is offering buy one, get one 50 percent off on select European river cruise sailings, along with discounts of up to 20 percent on other eligible departures.

The sale runs through December 3, with featured itineraries changing weekly.

Eligible past guests can also combine applicable promotions with their 5 percent past guest savings.

Featured itineraries include "Best of the Seine with Paris & Normandy," "Best of the Danube & Prague" and "Best of the Rhine & Amsterdam."

Uniworld Boutique River Cruises

Uniworld Boutique River Cruises is offering 50 percent off the second guest's fare on select 2027 departures as part of its “Journey Together” event.

The promotion applies to bookings made between November 17 and December 18 based on double occupancy.

Featured European itineraries include "Enchanting Danube" and "Portugal, Spain & the Douro Valley," while other eligible voyages include "Splendors of Egypt & the Nile."

The promotion coincides with the completion of Uniworld's transition to an all-Super Ship fleet in 2027, including the debut of three new ships.

Variety Cruises

Variety Cruises is offering savings of up to 50 percent on select small-ship cruises as part of its Black Friday promotion. The sale applies to new bookings made between November 12 and December 7 for eligible 2026 and 2027 departures.

The promotion covers seven-night cruises across the company’s destinations, including Greece, Croatia, the Seychelles, Cape Verde and West Africa. In Tahiti and French Polynesia, the offer also applies to 10- and 11-night itineraries. Travelers must mention promo code VC BLACK FRIDAY 2026 when booking, and full payment is required within seven days of booking.

Virgin Voyages

Book one full-fare passenger and get 80% off the second, plus up to $600 in free drinks, with Virgin Voyages' Black Friday promotion. The offer applies to available sailings through 2028, including Caribbean, Mediterranean and California coast itineraries, as well as the cruise line's first-ever Scandinavia and Baltics season aboard Valiant Lady in summer 2028. Book by December 3, 2026.

Windstar Cruises

Windstar Cruises is offering a complimentary All-Inclusive package, valued at $99 per guest, per day, plus a reduced deposit of $150 per person ($300 per stateroom or suite) through its Thankful for Travel 2026 promotion. The package includes Wi-Fi, unlimited select wine, beer and cocktails, and gratuities. Available on new bookings made November 18-December 2, 2026, the offer applies to select voyages through March 31, 2028, including itineraries in Europe, Greece, Iceland and Tahiti. Select sailings are excluded, and the promotion is subject to availability.

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