Mexico Wants 50 Million Annual Tourists by 2021

Image: Tulúm, Riviera Maya, Mexico. (Foto de Flickr/Jake Bellucci)
Image: Tulúm, Riviera Maya, Mexico. (Foto de Flickr/Jake Bellucci)
Donald Wood
by Donald Wood
Last updated: 11:15 AM ET, Mon February 26, 2018

Just days after Mexico announced international arrivals rose for the sixth consecutive year, tourism officials revealed plans to attract 50 million travelers annually by 2021.

According to Mexico News Daily, Tourism Secretary Enrique de la Madrid announced during a press conference that the agency believes an additional four million people will visit Mexico each year moving forward, building on the record 39.3 million foreign travelers from 2017.

Mexico passed Turkey last year to become the eighth-most visited country, and if it surpasses 50 million visitors annually, it would become the fifth-most popular tourism destination in the world.

"The tourism sector is one of the pillars of the president's economic project," federal government spokesperson Eduardo Sanchez said in a statement. "Today, more than 10 million Mexicans live directly or indirectly from tourism, an industry that has grown more than our economy as a whole."

The 39.3 million foreign visitors to Mexico last year was an increase of 4.2 million over 2016, marking a 12 percent growth rate. In addition, international travelers spent around $21.3 billion while visiting the country.

The numbers indicate tourism revenue climbed for the fifth-straight year. Since Enrique Pena Nieto took over as president in 2012, Mexico has seen a 10.9 percent increase in tourist arrivals as compared to the previous administration.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Donald Wood

Donald Wood

Managing Editor

Donald Wood is TravelPulse’s Managing Editor, bringing nearly 15 years of experience to the desk. He currently lives outside Philadelphia with his wife and two children.

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
New Orleans: Timeless Traditions & Nonstop CultureThursday, August 13, 2026
2:00pm Eastern
Learn about New Orleans from the New Orleans experts. During the presentation, you'll hear about...
Upcoming Webinar
Every Island Tells a Story: Part 2 – Selling the Caribbean Through Immersive ExperiencesWednesday, August 19, 2026
2:00pm Eastern
Continue the journey in the second installment of our Every Island Tells a Story webinar series. This...
Upcoming Webinar
The Art of Destination Recommendation: Alternative Destination Strategies for Travel AdvisorsTuesday, August 18, 2026
2:00pm Eastern
What if your next best sale is a destination your client hasn’t considered—and you’ve never visited?...
Upcoming Webinar
New Orleans: Timeless Traditions & Nonstop CultureThursday, August 13, 2026
2:00pm Eastern
Learn about New Orleans from the New Orleans experts. During the presentation, you'll hear about...
Upcoming Webinar
Every Island Tells a Story: Part 2 – Selling the Caribbean Through Immersive ExperiencesWednesday, August 19, 2026
2:00pm Eastern
Continue the journey in the second installment of our Every Island Tells a Story webinar series. This...
Upcoming Webinar
The Art of Destination Recommendation: Alternative Destination Strategies for Travel AdvisorsTuesday, August 18, 2026
2:00pm Eastern
What if your next best sale is a destination your client hasn’t considered—and you’ve never visited?...