Last updated: 12:45 PM ET, Wed November 20, 2024
WHY IT RATES: PriceTravel Holding reports a 65% increase in Mexican travelers booking trips to Las Vegas from January to September 2024, highlighting its prominence in the market. —Janeen Christoff, TravelPulse Managing Editor
PriceTravel Holding, the fastest-growing distribution company in Latin America, announced a significant increase in bookings for Las Vegas, positioning itself as the preferred choice for Mexican travelers.
According to the company's data, from 1 January to 10 September 2024, the number of Mexican passengers booking travel to Las Vegas grew by 65% compared to the same period in 2023, consolidating this destination as the number one in the international segment.
In 2023, Las Vegas welcomed more than 40 million visitors*, of which Mexican tourism accounted for around one million passengers. The destination remains one of the world's leading tourism engines, with an average hotel occupancy rate of 83% and more than 151,000 rooms available in the city.
Las Vegas continues to be the destination of choice for Mexicans seeking world-class entertainment; at PriceTravel Holding, we are committed to facilitating these trips with the best product to meet the needs of our customers. Rafael Durand, COO of Price Travel Holding, is proud to state that "1 in 10 Mexicans who visit Las Vegas do so through our company".
PriceTravel Holding distributes this valuable product through its various business units. In addition, it has direct contracts with prestigious hotel chains in Las Vegas, such as MGM Resorts International & Caesars Entertainment, Wynn Resorts, and Hilton Hotels, along with agreements with renowned independent hotels located on the famous Strip. The company also reports that Mexicans book an average of 78 days in advance, which has led to a 43% growth in room nights booked.
Every year, more than one million Mexican tourists flock to Las Vegas to immerse themselves in new experiences. With state-of-the-art attractions, international and professional sports, unparalleled shopping, and world-renowned shows, there is always a reason to visit Las Vegas. Fletch Brunelle, Vice President of Marketing at LVCVA, expressed gratitude for the efforts of partners such as PriceTravel Holding, who contribute to maintaining our city's popularity as a travel destination and guaranteeing first-hand experiences for their customers.
These numbers have been made possible thanks to PriceTravel Holding's vast hotel content at the destination, in addition to the service they offer at their PriceTravel-branded outlets, strategically located in shopping malls across the country for those customers who require personalized attention. Also, the various forms of payment, including the option of interest-free months, allow for simple planning of trips to Las Vegas.
The three airlines preferred by Mexicans to travel to Las Vegas are Volaris, Aeromexico, and Viva Aerobus, all included in the PriceTravel Holding portfolio. This guarantees a Mexican traveler quick and easy access to one of the world's most popular destinations.
SOURCE: PriceTravel Holding press release.
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