by Donald Wood
Last updated: 12:45 AM ET, Fri August 17, 2018
TravelPulse has been the go-to source for travel agents looking for news and information within the travel industry for years, but the continued partnership with MSN has grown the brand exponentially, delivering engaging travel content to millions of travelers too.
In July, over 1.7 million travelers viewed more than 25 million pages of TravelPulse content through the partnership with MSN. The record-breaking numbers show the 18-month partnership between TravelPulse and MSN continuing to scale, bringing more and more travelers great content that motivates them to take flight.
Using unique perspectives from industry insiders and experts, TravelPulse provides MSN with unparalleled travel news, travel tips, advice and insights. In the blockbuster month of July, over 25 million pages of unique TravelPulse content were viewed by travelers interested in the latest happenings in the travel space.
"The numbers just keep on climbing, something we were confident would happen when we began the relationship," travAlliancemedia President and CEO Mark Murphy said in a statement. "With over 25 million pages of our content being viewed in July, we know that travelers truly appreciate the information we are able to share with them."
TravelPulse is forecasting that more than 12 million travelers will view more than 200 million pages of content by December 31 on MSN alone. Additional syndication to a network of more than 10,000 consumer travel sites, via the Agent Studio network (Agent Studio is a SaaS business that builds and manages websites, and their content, on behalf of more than 10,000 Independent Travel Advisors), extends the reach even further.
"We understand the power of content and information to drive travel demand, so we sought out partners that had the same vision as we do. With an audience of more than 90 million unique visitors on MSN's USA site alone, we knew we'd see some incredible engagement from their users," Murphy continued.
"This has put the brands and destinations we cover in front of a massive consumer audience, in addition to the more than 96,000 opted in travel agents who visit TravelPulse regularly. It has also given us the ability to extend the message of why you should always book with a travel agent to these users."
For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.
Topics From This Article to Explore
