Pleasant Holidays Reveals New No Brand Cancel Fees Policy

Image: Cape Town Pleasant Holidays (Photo Credit: Cape Town Pleasant Holidays)
Image: Cape Town Pleasant Holidays (Photo Credit: Cape Town Pleasant Holidays)
Noreen Kompanik
by Noreen Kompanik
Last updated: 11:40 AM ET, Wed April 1, 2026

Group travel tour operator Pleasant Holidays announced that it has eliminated cancel fees on bookings across its portfolio for reservations cancelled up to four days prior to departure.

The no brand cancel fees policy comes as Pleasant Holidays has launched a refresh of the brand to better serve the travel advisor community. The enhancement complements the company’s existing policy of zero brand cancel fees on continental U.S. and Canada bookings, as well as zero brand change fees at any time across its destinations.

“We are laser‑focused on creating changes that positively impact our travel advisor partners, enabling them to sell with ease and peace of mind,” said David Hu, President & Chief Executive Officer, A | T Collective in a statement.

He added, “This latest initiative reflects our commitment to the travel advisor community and our continued investment in policies, resources, and service levels that makes working with Pleasant Holidays an effortless experience that empowers travel advisors at every step.”

Pleasant Holidays says it will continue to invest in policy review, technological enhancements and service levels to elevate the travel advisor experience.


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