by Sarah Kuta
Last updated: 7:40 AM ET, Tue May 5, 2026
Cunard is celebrating Travel Advisor Appreciation Month with a sweepstakes and two webinars designed to help travel advisors boost sales.
From now through June 30, travel advisors can participate for a chance to win a seven-night voyage aboard Queen Victoria (Feb. 21-28, 2027) in a Princess Grill Suite for two, complete with Cunard’s Signature Package.
The winner will also receive a private virtual styling session with celebrity fashion stylist Micaela Erlanger, plus $1,500 to spend on wardrobe, as part of Cunard’s year-long partnership with the renowned style authority.
Travel advisors can earn one entry into the sweeps by completing the official entry form and completing these three steps:
- Webinar attendance: Attend one of the qualifying webinars on May 19 or May 26
- Social media participation: Publish the designated Grill Suites promotional post shared during the webinars by June 30.
- Booking submission: Submit at least one new deposited Grill Suite booking that was made and deposited between May 4 and June 30, 2026, using the official entry form.
“Travel advisors are incredibly important to our business and play a critical role in bringing the Cunard brand difference to life,” says Elizabeth Fettes, senior vice president of Cunard North America and Australasia. “As momentum builds in North America, particularly following Queen Elizabeth’s residency in this market, we are proud to celebrate our trusted partners with opportunities to experience the heritage that sets us apart while driving meaningful opportunities to grow their business.”
This month, Cunard is also offering two webinars, which will spotlight key itineraries, premium accommodations and Cunard’s new Signature Packages.
Iconic Voyages, Elevated Earnings: Selling Cunard’s 2026/2027 Caribbean, Europe & Transatlantic Crossings: (May 19, 2026 from 1:00 - 1:30 p.m. EST)
This session will help advisors bring Cunard’s most iconic journeys to life for clients, from sun-soaked Caribbean sailings and immersive European itineraries to the line’s legendary Transatlantic Crossings. Advisors will also learn how to enhance bookings with Cunard’s new bundled amenities—including drinks, Wi-Fi and onboard dining credit—to increase guest value while driving stronger profitability. Additional details and registration can be found here.
Grow Your Bottom Line: Selling Grills Suites & High-Value Cunard Bundles (May 26, 2026 from 1:00 - 1:30 p.m. EST)
Focused on revenue growth through premium product sales, this webinar will show advisors how to position Queen and Princess Grill Suites as a high-value, high-margin upgrade while using Cunard’s inclusive bundles to increase perceived value and close more sales. Advisors will leave with actionable tools to raise average booking value and deliver even stronger results.
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