Discover the Northern Lights With Hurtigruten

by Guest Author
Last updated: 6:00 AM ET, Sun May 5, 2024

Magic and science, hypnotic and exhilarating, a photographer’s dream—the Northern Lights in Norway are all these and more. According to a survey commissioned by Expedia, nearly half (42 percent) of Americans prioritize aurora chasing in the year ahead over other bucket list experiences.

Along with the growing demand from consumers, scientists predict that the Solar Maximum in 2024-25 will result in the most frequent and impressive Northern Lights viewing in more than a decade. And now is the perfect time to book your clients with Hurtigruten to see the Northern Lights. A voyage along Norway’s coast is one of the best ways to witness a life-defining display of the aurora borealis. Here’s why:

The Auroral Oval: One of the most enchanting aspects of sailing with Hurtigruten is the opportunity to experience the Norwegian coast, venturing beyond the Arctic Circle. This journey takes place directly beneath the Auroral Oval, a region known for its consistently active displays of the aurora borealis. As the ship navigates these northern waters, guests are treated to a front-row seat, surrounded by the pristine beauty of the Arctic landscape.

Multiple Sightings: Traveling to different parts of the Norwegian coast by ship increases your clients’ chances of seeing the aurora not just once but multiple times. Each day brings new opportunities as the ship sails to different locales along the coast, offering diverse perspectives and enhancing the excitement of encountering the Northern Lights. With each passing night, passengers anticipate the shimmering colors dancing across the sky, creating memories that will last a lifetime.

Floating Observatory: Hurtigruten's ships serve as more than just modes of transportation; they also double as floating observatories, providing an ideal vantage point for observing the wonders above. By cruising along the Norwegian coast, away from the light pollution and obstructions found on land, guests enjoy unobstructed views of the Northern Lights. Moreover, our experienced crew members expertly navigate the vessel to avoid any potential cloud cover, ensuring that passengers have the best possible chance of witnessing them.

Aurora Announcements: The excitement of spotting the Northern Lights is heightened by the anticipation of announcements from our bridge officers. Constantly monitoring the skies for signs of the lights, they are often the first to catch sight of the aurora, eagerly sharing the news with guests on board. These announcements serve as a call to action, prompting guests to gather on deck, no matter what time of night.

The Best Views: At sea, away from the hustle and bustle of city lights and the haze of urban pollution, guests are treated to unparalleled views of the Northern Lights. The crisp Arctic air and expansive horizons create an ideal environment for experiencing the full brilliance and vibrancy of the aurora borealis.

The Original Northern Lights Promise: For those who have their heart set on witnessing the swirling glow of the aurora borealis, Hurtigruten makes a promise no one can match. If your clients sail the Norwegian coast during the auroral season between September 20 and March 31 on a voyage of 11 days or more and the Northern Lights do not occur within sight of the ship during the voyage, we will give them a five- or seven-day Original Coastal Express Classic Voyage free of charge. Find out more details by clicking HERE.

Sail with the Experts: For Hurtigruten, the Northern Lights are a normal sight — as natural as the sea. Hurtigruten recently appointed Tom Kerss, the esteemed Northern Lights astronomer, as the world’s first Chief Aurora Chaser. An astronomer, author, and consultant from the U.K., and a fellow of the Royal Astronomical Society, Kerss has written numerous best-selling books about the night sky for both adults and children, including “Northern Lights: The Definitive Guide to Auroras,” and he formerly worked at the Royal Observatory in London.

Kerss will act as an onboard expert on designated Hurtigruten voyages, offering invaluable insights into the Northern Lights phenomenon. Moreover, he will enhance the guest experience by leading digital talks, webinars and workshops, as well as organizing engaging and innovative guest-focused activities and events, thereby enriching their overall experience. Find out more about Kerss by clicking HERE and watch a recent webinar we hosted with Tom by clicking HERE.

With demand soaring and the upcoming Solar Maximum in 2024-25 promising unparalleled activity, now is the perfect time to book with Hurtigruten and have your clients explore the many wonders of nature’s greatest lightshow. Discover more about Northern Lights voyages by visiting www.Hurtigruten.com.