Cruise & Cruise Line

Scenic Group Launches Travel Advisor-Only Friends & Family Sale

Image: The Emerald Dawn in Cologne. (Photo Credit: Emerald Cruises)
Image: The Emerald Dawn in Cologne. (Photo Credit: Emerald Cruises)
Lacey Pfalz
by Lacey Pfalz
Last updated: 10:40 AM ET, Mon April 28, 2025

Scenic Group, comprising Scenic Luxury Cruises & Tours and Emerald Cruises, is launching a cross-brand Friends & Family Sale through May 11, offering new ways to save on 2025 and 2026 sailings worldwide. 

The new sale is available for over 200 river and ocean sailings across both brands. Travelers from the U.S. and Latin America can enjoy a discount on a wide variety of cruises when they book through May 11 using the code FNFSALE. The promotion is available by contacting Scenic directly or booking with a travel advisor. 

Additionally, if a traveler wants to book any cruises that aren’t part of the sale but uses the promo code at booking, they’ll receive $150 per person on 8+ day itineraries with Emerald Cruises and $250 per person with Scenic.  

Participating itineraries include wine cruises in Bordeaux, Christmas market cruises along the Danube, tulip season cruises along Dutch and Belgian waterways, Discovery Yacht sailings and many more. 

 “This is an opportunity to welcome more travelers into our Scenic Group family,” said Ken Muskat, President, Scenic Group USA/LATAM. “We’re proud to introduce new guests to a style of cruising that’s immersive, intimate, and genuinely rewarding. For those who may not have considered river or yacht journeys before, this is a chance to discover something different. And in our experience, once travelers feel the space, service, and destination depth that Scenic and Emerald Cruises deliver, they won’t want to travel any other way.”


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Lacey Pfalz

Lacey Pfalz

Senior Editor, News & Features

Lacey Pfalz is Associate Editor at TravelPulse. She's a passionate advocate of responsible travel and believes the best travel experiences happen outside of a planned itinerary. Lacey currently lives in rural Wisconsin. She can be reached at [email protected].

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