Americans Favor Domestic Family Vacations and Air Travel This Summer

Image: Family at the airport. (Photo Credit: Vasyl / Adobe Stock)
Image: Family at the airport. (Photo Credit: Vasyl / Adobe Stock)
Laurie Baratti
by Laurie Baratti
Last updated: 8:40 AM ET, Sun June 2, 2024

A new survey from Allianz Partners USA has discovered that the majority of travelers are opting for domestic trips this summer, and observed a strong inclination among American travelers toward leisure trips, family-oriented vacations and traveling by air. 

According to the survey, which examined the summer travel plans and buying behaviors of nearly 5,000 customers of the travel insurance and assistance company, 65 percent of respondents plan to vacation within the continental United States. Meanwhile, Europe is attracting 17 percent of travelers, while Mexico, the Caribbean, and Hawaii are drawing 10 percent of those seeking a summer getaway.

Whether staying stateside or headed overseas, for many, family travel stands out as the primary focus, with 42 percent of respondents indicating that their summer trips will revolve around spending quality time with loved ones. Solo trips account for 20 percent of Americans’ travel plans, getaways with friends make up 15 percent, and romantic trips for two are planned by 14 percent. Taking leisure time is also a major priority for 87 percent of travelers, whereas only 3 percent are traveling for business and 10 percent are going for bleisure—a combination of business and leisure.

Air travel is the preferred mode of transportation for 56 percent of respondents. Meanwhile, 11 percent will drive their own vehicles, four percent will use rental cars, and three percent will travel by train or bus. Water-based conveyances, including riverboats, expedition ships and cruise ships, account for seven percent of summer travel. Moreover, 19 percent of survey participants plan to use a combination of these transportation methods.

Regarding accommodation, 40 percent of travelers will stay in hotels and resorts, while 23 percent will stay with family and friends this summer. Meanwhile, seven percent of respondents said they would opt for short-term rentals, like Airbnb, four percent are going to personal vacation property, and nine percent will stay onboard cruise ships or riverboats. A combination of lodging options will be used by 19 percent of travelers.

In line with this year’s “gig-tripping” trend, many U.S. travelers are taking trips to ensure they get to see their favorite artists, who are back on the road post-pandemic. As it turns out, 34 percent are planning to attend a theater performance or show, and 22 percent looking forward to concerts or music festivals. Other popular activities include visiting theme or water parks (17 percent), attending health- or wellness-focused retreats (15 percent), participating in sporting events (15 percent), attending weddings (14 percent) and or traveling on business (13 percent).

Given the spate of flight disruptions seen in recent years, it’s unsurprising that Allianz Partners customers harbor concerns about travel-related hiccups arising, with 31 percent worried about travel issues and delays. Health concerns, such as getting sick or injured before the trip (12 percent) and medical emergencies during the trip (12 percent), also weigh heavily on travelers' minds. Other concerns include rising costs of food and entertainment (6 percent), destination safety (five percent), high fuel prices (three percent), and testing positive for COVID-19 before the trip (two percent).

Given these anxieties, many travelers are placing a high value on obtaining travel insurance. An impressive 78 percent of the Allianz Partners’ customers polled indicated that they are likely to procure trip protection again for future travels.

“It’s heartwarming to see travelers so eager to reconnect with loved ones this summer, while making time for the rest and relaxation so many Americans desperately need,” said Daniel Durazo, director of external communications at Allianz Partners USA. "It’s also refreshing to see a majority of our customers placing importance on travel protection, for not only their current summer plans, but for future trips as well. Knowing you can be protected from covered summer travel delays and issues can make reconnecting this summer that much sweeter.”


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Laurie Baratti

Laurie Baratti

Assistant Editor

Laurie Baratti is an Assistant Editor for TravelPulse. She is a San Diego-based journalist whose work has previously appeared in publications like TravelAge West, SPACE, Modern Home + Living, Montage, and Sandals Life magazines. Travel writing has long been her passion, and she is always looking for excuses to explore the world outside of her native California. Laurie is also a lifelong equestrian, a proud pet-parent, and an underground advocate of the Oxford comma.

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