Avoya Celebrates High Producers at Annual Million Dollar Showcase Event

Claudette Covey
by Claudette Covey
Last updated: 10:25 AM ET, Wed August 19, 2026
Avoya Celebrates High Producers at Annual Million Dollar Showcase Event

Avoya Travel CEO Phil Cappelli addressing the host agency’s advisor and supplier partners. (Photo Credit: Avoya Travel)

Avoya Travel celebrated the success of its high-producing independent travel advisors during the host agency’s fourth annual Million Dollar Showcase event, which was held at the Fairmont Scottsdale Princess in Scottsdale, Arizona, July 31- Aug. 3.

The event, which is designed for Avoya’s highest-producing advisors, featured upward of 100 qualifying agents and 54 supplier brands

“Independent advisors connected with at least 20 supplier brands each, while supplier attendees met with 35 or more advisors,” Avoya said.

New Tools and Initiatives

During the event, Avoya announced a slate of new initiatives, including an enhanced sales metric dashboard, which the host agency said will “provide greater visibility into total Sales versus preferred partner sales;” the introduction of Partner of the Month; a bolstered investment in advisor marketing programs; and the Allianz Quote Tool, which has transitioned from and beta and is now available across the Avoya network.

Executive Insights and Industry Partnerships

The event also featured presentations by a range of top Avoya executives, as well as Gary C. Sadler, executive vice president of sales & industry relations for Unique Vacations, an affiliate of Sandals and Beaches resorts, and Kristin Karst, chief brand ambassador and co-owner of AmaWaterways.

“Bringing together more than 100 of our highest-producing independent advisors is an incredible reminder of what’s possible within the Avoya Network,” said Avoya Travel CEO  said Phil Cappelli. “These advisors have built remarkable businesses, and our job is to keep giving them more opportunities to grow.”

“That means investing in stronger supplier partnerships, smarter technology, more effective marketing, and experiences like Million Dollar Showcase where they can learn from some of the best in the business,” he added. “We’re celebrating what they’ve achieved, but we’re just as excited about where they’re headed next.”

Positive Advisor Feedback

Reaction from Avoya member advisors and agencies was equally as positive. “Attending this year’s Million Dollar Showcase gave me new insights and tools from the Avoya team and supplier partners to help take my business to the next million,” said Rick Amsden, owner of Luxury Vacations.


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