Marriott Bonvoy has expanded its partnership with the NFL to include more than three dozen player-curated city guides for the upcoming 2026 season.
The 37 guides will cover every U.S. and international city set to host an NFL game this season, including overseas locales like Melbourne, Rio de Janeiro, Mexico City, London, Paris and Madrid.
Each travel guide will feature recommendations from current and former NFL players, including legends like Jerry Rice.
Designed by renowned social media artist Jeff Cole, each guide will highlight players' local traditions, favorite places and hidden gems.
The first release will include insider maps from Cooper Kupp in Seattle, Jordan Mailata in Philadelphia, Rice in Mexico City, Mark Ingram II in Rio de Janeiro and Todd Gurley in Melbourne. Additional City Guides, including Fred Warner in San Francisco and Kyle Hamilton in Baltimore, will be revealed throughout the season.
"Marriott Bonvoy opens the door for travelers to explore the world through an extraordinary portfolio of hotels, experiences and destinations," Peggy Roe, Executive Vice President and Chief Customer Officer, Marriott International, said in a statement.
"Now, traveling fans who go to incredible lengths to see their favorite team play can experience NFL cities through the lens of those very same players," added Roe. "It is another way we are helping members turn their passions into meaningful travel experiences and lasting memories."
Marriott Bonvoy is also bringing back its famous Super Bowl Sleepover Suite at SoFi Stadium in February 2027 and has launched its new NFL advertising campaign, "Long-Distance NFL Relationships," which celebrates fans remaining loyal to their teams no matter where they are.
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