Summer Travel Expectations, Pain Points for Americans

Image: Family celebrating a U.S. national holiday with an outdoor picnic. (Photo via iStock/Getty Images/fstop123)
Image: Family celebrating a U.S. national holiday with an outdoor picnic. (Photo via iStock/Getty Images/fstop123)
Donald Wood
by Donald Wood
Last updated: 9:05 AM ET, Mon May 22, 2023

New data showed what American travelers are looking forward to this summer and the issues that could make hitting the road more strenuous.

According to the U.S. Travel Association’s Quarterly Business Travel Tracker, inflation concerns are still impacting travel, with overall prices up nine percent over last summer and five percent from April’s report.

Starting with Memorial Day, when more than 40 million Americans are expected to travel, 26 percent plan to increase the amount they are spending on leisure travel in the next three months, a 19 percent increase from the first quarter.

In total, 81 percent of U.S. travelers have a road trip planned over the next six months, with families with children being more likely to travel for a summer vacation (74 percent) than non-parents (48 percent).

As for business travel, over 80 percent of business travelers have plans to travel for work in the next six months, with most respondents expecting to hit the road more often.

Money continues to be an issue for Americans, as travelers citing personal financial reasons as a reason for not having leisure plans dropped to 37 percent in the second quarter, a sharp decline from the 51 percent reported in the first quarter.

With rising concerns about flight delays and cancellations, 52 percent said they would travel more for leisure in the next six months if the experience was not as much of a hassle, a massive increase from the 29 percent who said the same to start 2023.

Increased flight availability, direct flight options, travel discounts and loyalty programs are the top factors that encourage leisure and business travelers to take to the skies over the next six months.

Americans view travel as a positive economic contributor, with 68 percent of respondents agreeing that travel is important to local businesses and jobs in their community. Another 62 percent said taxes paid by travelers are essential to fund public services, such as firefighters, police and teachers. 


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Donald Wood

Donald Wood

Managing Editor

Donald Wood is TravelPulse’s Managing Editor, bringing nearly 15 years of experience to the desk. He currently lives outside Philadelphia with his wife and two children.

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