Anthony Cordo. (Photo Credit: Greensboro Area Convention & Visitors Bureau)
WHY IT RATES: The industry veteran boasts a proven track record of success and a handful of coveted certifications that set him apart.—Patrick Clarke, TravelPulse Senior Editor
The Greensboro/Guilford County Tourism Development Authority named Anthony Cordo, a nationally recognized tourism executive, as its new President and CEO. Cordo will officially step into the role on July 14.
Cordo most recently served as Executive Vice President of Visit Lauderdale in Broward County, Florida, where he led initiatives that elevated the destination’s profile. He holds the Certified Destination Management Executive (CDME) designation, the tourism industry's highest individual educational achievement, awarded by Destinations International. Cordo is also a Certified Meeting Professional (CMP) and holds a Certification in Hotel Industry Analytics (CHIA). Cordo earned his B.S. in Communications from Ohio University and previously led tourism organizations in Maryland and Texas.
"I am incredibly excited to join the team in Greensboro," said Cordo. "Greensboro and Guilford County as a whole are fantastic places to call home, and I look forward to becoming part of a community that's on the rise."
Among Cordo’s first initiatives will be a listening tour to engage local stakeholders and community leaders. "My goal is to build on the great work already accomplished,” he says. “We'll strengthen Greensboro’s brand, deepen collaborations, and drive awareness of what makes Greensboro so unique. This will continue to grow our meetings, sports, and other tourism verticals, which deliver solid job opportunities and pay to residents," says Cordo.
Board Chair Kelly Harrill expressed his enthusiasm. “We are all very excited about Tony joining the Greensboro CVB family. His years of experience in a major market, his forward-looking nature, and polished skill set will serve our hospitality community well for years to come."
Cordo is known for building strong community partnerships and was recently named the Community Partner of the Year by the Hollywood (FL) Chamber of Commerce. "I pride myself in looking for mutually beneficial, pragmatic ways to build up partners," Cordo explained. "The rising tide can lift all ships."
Cordo also shared excitement for Greensboro’s arts and entertainment scene. "There are a lot of great attractions in Greensboro, and the growing live-music scene in Greensboro particularly excites me," he said. "I intend to collaborate with stakeholders to establish the vision for Greensboro as a destination. My vision is to see the day that Greensboro is known internationally as America’s vibrant, authentic, genuine destination."
Cordo takes over for Henri Fourrier, who retired on June 30 after 28 years at the helm of the Greensboro Area Convention & Visitors Bureau.
SOURCE: Greensboro Area Convention & Visitors Bureau press release.
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