The Fiesta Americana Travelty Collection is showcasing a comprehensive approach to sustainability and social responsibility across its three Cancun resorts: Grand Fiesta Americana Coral Beach, Fiesta Americana Condesa and Live Aqua Cancun.
Environmental sustainability is at the core of the company's strategy. It has implemented innovative approaches to reduce its ecological footprint, including installing photovoltaic systems to minimize electricity consumption and conducting water footprint calculations through the Sustainable Hospitality Alliance. By utilizing sophisticated Prometheus software, the company has improved its environmental performance and invested in high-efficiency air-conditioning and water-heating equipment. These efforts have earned them a prestigious Green Key Distinction, an environmental certification that recognizes the company's commitment to sustainable practices.
Social responsibility is equally important to Fiesta Americana Travelty Collection, as evidenced by its numerous initiatives. For the 11th consecutive year, the resort company has received the Socially Responsible Company Distinction. The company has established a Psychological Support Line in collaboration with UNICEF, providing critical assistance to vulnerable populations.
In 2023 alone, the company offered nearly 2,000 room nights and 12,000 free meals to support those in need. Its commitment extends to employee and community welfare, including organizing 5K runs for mental health fundraising, providing comprehensive health support to over 1,800 people and helping 600 children and young people complete their high school diplomas.
The resorts go beyond traditional hospitality by deeply integrating community engagement and guest experience. They actively support local artisans by incorporating their products and services, purchase piñatas from a charitable foundation supporting children with Down syndrome and collaborate with local artists. The properties have implemented practical sustainability measures like in-room dispensers to reduce plastic bottle usage and creative approaches such as using terrariums as centerpieces to promote biodiversity. At Grand Fiesta Americana Coral Beach, this means protecting turtle nests and embracing seasonal slow-food menus that highlight local culinary traditions.
By focusing on environmental sustainability, social responsibility, and community engagement, the Fiesta Americana Travelty Collection is setting a new standard for responsible hospitality in Mexico, demonstrating that luxury and ethical practices can coexist harmoniously.
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