Learn What Makes Japan an Ideal Destination for Your Clients

With its intriguing blend of ancient and modern attractions, along with iconic natural scenery and food that is famous the world over, Japan engages the curious traveler. Moreover, old traditions have imparted an elegant hospitality and artistic expression that visitors today will encounter almost anywhere they go in Japan - from the stunning palaces and shrines of the shoguns to simple inns to innovative restaurants atop skyscrapers, whether at Sumo matches or flower shows. Take a moment to learn a little more about Japan's offerings and why it could easily be the perfect destination for your clients. And then check out the Japan Travel Specialist program at TravelAgentAcademy.com for guidance on selling it successfully!

Japan comprises over 6,800 islands, with 75 percent of its land covered by mountains. This sets the stage for outdoor adventure, from scuba diving and kayaking to mountain biking and skiing.

Autumn air brings fiery color to tree-filled landscapes, though each season offers something spectacular to enjoy outside - such as shimmering cherry blossoms, refreshing mountain trails, hot springs or powdery snow.

Famous for its abundant cherry blossoms, Japan also boasts stunning varieties of wisteria, irises, hydrangea and other blossoming plants. With so many choices, the art of flower arrangement has evolved over the centuries into different schools, each with its own methods and philosophy.

At an elevation of 12,388 feet, the snow-capped, perfectly cone-shaped Mt. Fuji embodies beauty, majesty and serenity. No wonder it has become a symbol of Japan, figuring prominently in both literature and artwork. Travelers can admire the awe-inspiring volcano from afar or attempt to climb it.

An easy day trip from ultra-modern Tokyo, the village of Nikko takes visitors back in history to the illustrious times of the shoguns. Nestled in a forest of cedars, this village is home to the sumptuous Nikko Toshogu Shrine, one of the most visited memorial sites in Japan. Together with nearby Futarasan Shrine and Rinnoji Temple, it is one of Japan's numerous UNESCO World Heritage Sites.

Nearly 20 percent of Japan's national treasures can be found in Kyoto, which is home to more than 2,000 temples and shrines, along with imperial villas and impressive gardens. Traditional homes line this village's narrow streets. An embodiment of the grace and charm of Japan's ancient past, Kyoto today boasts a high concentration of artisans who produce fine silk, ceramics and lacquerware.

If your clients seek a truly culturally immersive experience, recommend a stay at a Ryokan, a small inn often integrated into a beautiful natural setting. Here they can enjoy the spirit of Japanese hospitality, learn its graceful customs and enjoy regional cuisine.

Traditional Japanese wrestling, or Sumo, has not changed much since the Edo period (1603-1868) when its professional practitioners first appeared. (Some say the sport itself has been around for over 2,000 years.) Sumo, which is still as much about ceremony and ritual as it is about performance, remains popular today, with top-level tournaments taking place throughout Japan six times a year.

Kabuki, Japan's most popular traditional stage art, is another encapsulation of the nation's past. Dating back to the 17th century, Kabuki brings together elaborate costumes, exaggerated makeup, decorated sets and plots based on universal themes like love and conflicts of loyalty. It is possible to experience Kabuki performances with audio guides in English.

Introduced from China, tea became the focus of a ritual based on Zen principles, and by the 16th century, the tea ceremony was recognized by Samurai fighters as a form of training that enhanced mental composure. Today many Japanese still practice the tea ceremony to provide spiritual balance in times of stress.

Almost any time of the year, visitors can experience a festival somewhere in Japan. These events celebrate everything from historical events to art forms like dance, music and film to nature's gifts, such as flowers, fire and snow. Processions, costumes and food are often part of the fun.

Sushi, sake and tempura are just a few of the culinary offerings that have made Japan a prime foodie destination. A myriad of flavors from around the world have contributed to its food culture, and regions within Japan have their own specialties. Japan's cuisine is even on the UNESCO Intangible Cultural Heritage list, and Food & Wine magazine has ranked Tokyo as a top food destination.

Godzilla, Pokémon and Hello Kitty are just some of the famous inhabitants of Japan's Pop Culture scene, which is loved worldwide. There are museums, stores and a theme park where visitors can learn more about their favorite animated characters.

Technology and dynamic urban skyscapes help define Japan's modernity. From speedy public transportation to creatively conceived department stores featuring the latest electronic gadgetry, Japan constantly piques the curiosity of its visitors.

These are just some of Japan's many attractions. Discover a host of others and access useful resources for planning the perfect trips for your clients by completing the Japan Travel Specialist program at TravelAgentAcademy.com.