Finnair Completes NDC Integration With ARC Direct Connect

Image: PHOTO: A Finnair Airbus A330 taking off from Finland's Helsinki Airport. (photo via Sitikka/iStock Editorial/Getty Images Plus)
Image: PHOTO: A Finnair Airbus A330 taking off from Finland's Helsinki Airport. (photo via Sitikka/iStock Editorial/Getty Images Plus)
Donald Wood
by Donald Wood
Last updated: 1:05 PM ET, Mon August 7, 2023

Airlines Reporting Corp. (ARC) announced the completion of Finnair’s New Distribution Capability (NDC) integration with ARC Direct Connect.

The partnership enables the airline to expand its direct distribution strategy to the United States and its territories. With ARC Direct Connect, Finnair can offer flexible payment options for NDC transactions, including cash and card payments, along with a consistent settlement experience for travel agencies. 

“Partnering with ARC is an important milestone on our NDC journey,” Finnair vice president Jenni Suomela said. “Adoption of NDC through ARC Direct Connect will benefit our joint travel agency network and ultimately enhance customer experience by allowing more choice for travelers.”

By implementing NDC with ARC, Finnair and other carriers have greater flexibility in managing partnerships with the travel agency community, with ARC supporting the full spectrum of airline distribution models in the travel agency channel.

“ARC’s Direct Connect solution gives the ARC travel agency community access to Finnair’s expanded NDC offerings while providing flexible payments and business rules that uniquely fit Finnair,” ARC senior manager Paige Blunt said. 

“We appreciate Finnair’s partnership and their dedication to the project, which will benefit their organization, stakeholders and customers,” Blunt continued.

NDC also enables airlines to deliver more customized content and products to travel advisors and their customers, creating user experiences and generating offers aligned with information on each carrier’s website.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Donald Wood

Donald Wood

Managing Editor

Donald Wood is TravelPulse’s Managing Editor, bringing nearly 15 years of experience to the desk. He currently lives outside Philadelphia with his wife and two children.

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
How Risk-Free Groups with Collette Skyrocket GrowthMonday, October 5, 2026
2:00pm Eastern
Group travel is your Ticket to business growth. Looking to grow your travel business? Join Matt...
Upcoming Webinar
Social Media Made Simple for UTuesday, October 6, 2026
2:00pm Eastern
Social media doesn't have to be complicated. Join Millie Britt, our Digital Marketing Coordinator, for...
Upcoming Webinar
Green Getaways 2026: Sustainable Travel That Gives BackWednesday, October 7, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West and TravelPulse in the virtual studios for an exclusive webinar on...
Upcoming Webinar
How Risk-Free Groups with Collette Skyrocket GrowthMonday, October 5, 2026
2:00pm Eastern
Group travel is your Ticket to business growth. Looking to grow your travel business? Join Matt...
Upcoming Webinar
Social Media Made Simple for UTuesday, October 6, 2026
2:00pm Eastern
Social media doesn't have to be complicated. Join Millie Britt, our Digital Marketing Coordinator, for...
Upcoming Webinar
Green Getaways 2026: Sustainable Travel That Gives BackWednesday, October 7, 2026
2:00pm Eastern
Join Travel Weekly, TravelAge West and TravelPulse in the virtual studios for an exclusive webinar on...