Southwest Turns to Corporate Staff for Help

Image: Southwest employees. (photo courtesy of Southwest Airlines)
Image: Southwest employees. (photo courtesy of Southwest Airlines)
Rich Thomaselli
by Rich Thomaselli
Last updated: 1:02 PM ET, Sun December 12, 2021

Last month, Southwest Airlines became the latest carrier to incentivize flight attendants and crew members to work over the holidays with promises of bonus pay, with some getting triple their salaries depending on days worked.

The move was to help combat staffing shortages throughout the industry.

Now, apparently, even those incentives might not be enough to handle what is expected to be another robust holiday travel period as Christmas approaches.

According to a report in the Dallas Morning News, Southwest is asking its corporate employees to jump in and help with service jobs at airports.

Corporate workers would pick up eight-hour shifts for the rest of this month and into January performing various customer service-related jobs.

In a letter to employees obtained by the Morning News, corporate workers would answer questions at the airport, direct people to the right gates, obtain wheelchairs and push passengers needing assistance, and more.

"We are expecting a very busy holiday season (which we are thankful for!), but we also want to do everything in our power to set our front-line employees up for success, especially in locations where staffing is a challenge," the company said in its letter.

The need is most pressing at the following airports: Baltimore-Washington, Ronald Reagan in Washington, DC, Atlanta, Orlando, Chicago-Midway, Dallas Love Field, Phoenix Sky Harbor, Oakland and Sacramento in California, St. Louis, and LaGuardia in New York.

Southwest is hoping to avoid staff shortages that led to two separate operational issues this calendar year alone that resulted in thousands of flight delays and cancellations.


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Rich Thomaselli

Rich Thomaselli

Associate Writer

Editor Associate Writer true 9281 14744 Rich Thomaselli has written for TravelPulse since 2014 and has been a professional journalist for nearly 40 years. His work has appeared in USA Today, the New York Times and New York Yankees publications. He is an 11-time writ

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.
Travel Agent Academy
Travel Agent Academy
Majestic Resorts Specialist ProgramDiscover all-inclusive luxury at Majestic Resorts in paradise.
Travel Agent Academy
Travel Agent Academy
Los Cabos Specialist ProgramSell the magic of Los Cabos: luxury, adventure, and endless sunshine.
Travel Agent Academy
Travel Agent Academy
Allianz Specialist ProgramProtect every journey with Allianz Partners Travel Insurance.

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
The Return of Grand VoyagesThursday, October 1, 2026
2:00pm Eastern
As luxury travelers seek deeper, more immersive ways to explore the world, demand for extended voyages...
Upcoming Webinar
Who is Exoticca and bucket list destinationsFriday, October 2, 2026
2:00pm Eastern
Discover the world of Exoticca and see why extraordinary travel doesn’t have to come with an...
Upcoming Webinar
How Risk-Free Groups with Collette Skyrocket GrowthMonday, October 5, 2026
2:00pm Eastern
Group travel is your Ticket to business growth. Looking to grow your travel business? Join Matt...
Upcoming Webinar
The Return of Grand VoyagesThursday, October 1, 2026
2:00pm Eastern
As luxury travelers seek deeper, more immersive ways to explore the world, demand for extended voyages...
Upcoming Webinar
Who is Exoticca and bucket list destinationsFriday, October 2, 2026
2:00pm Eastern
Discover the world of Exoticca and see why extraordinary travel doesn’t have to come with an...
Upcoming Webinar
How Risk-Free Groups with Collette Skyrocket GrowthMonday, October 5, 2026
2:00pm Eastern
Group travel is your Ticket to business growth. Looking to grow your travel business? Join Matt...