Cruise & Cruise Line

CBP and Princess Cruises Introduce Facial Recognition

Image: Cruise ships docked in San Diego. (photo via vkp-australia/iStock Editorial/Getty Images Plus)
Image: Cruise ships docked in San Diego. (photo via vkp-australia/iStock Editorial/Getty Images Plus)
Rich Thomaselli
by Rich Thomaselli
Last updated: 4:00 PM ET, Sat November 26, 2022

U.S. Customs and Border Protection (CPB), along with Princess Cruises, are going high-tech in an effort to revolutionize cruise travel.

The CPB and Princess are introducing facial recognition software to be used in the Port of San Diego, the two entities announced on Friday.

"As cruise travel resumes around our nation's ports, it is increasingly important to implement this technology and safely restart cruising, a vital sector of the U.S. travel economy," Jennifer De La O, CBP Director of Field Operations in San Diego, said in a statement. "With the biometric facial comparison process, travelers have the benefit of secure, touchless and streamlined entry procedures into the United States while CBP protects the privacy of all travelers."

Here's how it will work.

When debarking the cruise vessel at a U.S. seaport, passengers will pause for a photo that will be compared to the traveler's existing passport or visa photo in secure DHS systems to biometrically verify his/her identity. Once verified, passengers are allowed to proceed through inspections and exit the terminal.

The CPB says this innovative entry process further secures and enhances the customer experience while protecting the privacy of all travelers. The improved arrival process using facial biometrics verifies the traveler's identity within two seconds and is more than 98 percent accurate.

U.S. travelers and select foreign nationals who are not required to provide biometrics and wish to opt out of the new biometric process can simply request a manual document check from a CBP officer consistent with existing requirements for admission into the U.S.

To date, facial biometric comparison technology is available at 16 seaports across the country and has been successfully used to process arriving passengers on cruise vessels in Florida, New Jersey, New York, Texas, California, Washington, Louisiana, Alabama, Maryland and Puerto Rico.


For the latest travel news, updates and deals, be sure to subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

More From TravelPulse

Related Videos

Rich Thomaselli

Rich Thomaselli

Associate Writer

Editor Associate Writer true 9281 14744 Rich Thomaselli has written for TravelPulse since 2014 and has been a professional journalist for nearly 40 years. His work has appeared in USA Today, the New York Times and New York Yankees publications. He is an 11-time writ

Grow Your Travel Business With Certified Courses

Travel Agent Academy
Travel Agent Academy
Puerto Vallarta Specialist ProgramEnveloped in the beauty of a by-gone time, this colorful town on Mexico’s Pacific Coast is sure to win...
Travel Agent Academy
Travel Agent Academy
Costa Rica Specialist ProgramCosta Rica Specialist Program academy ENROLL NOW Costa Rica offers golden shores, fish-filled waters,...
Travel Agent Academy
Travel Agent Academy
Korea Travel Specialist ProgramThis course will allow you to explore this fascinating country's incredible diversity of experiences...
Travel Agent Academy
Travel Agent Academy
Puerto Vallarta Specialist ProgramEnveloped in the beauty of a by-gone time, this colorful town on Mexico’s Pacific Coast is sure to win...
Travel Agent Academy
Travel Agent Academy
Costa Rica Specialist ProgramCosta Rica Specialist Program academy ENROLL NOW Costa Rica offers golden shores, fish-filled waters,...
Travel Agent Academy
Travel Agent Academy
Korea Travel Specialist ProgramThis course will allow you to explore this fascinating country's incredible diversity of experiences...

Don't Miss These Travel Agent Events and Trainings

Upcoming Webinar
Small Groups, Big AdventuresThursday, June 18, 2026
2:00pm ET
Join Trafalgar and Insight Vacations for an exclusive launch webinar introducing 56 new Small Group...
Upcoming Webinar
Discover Houston, A World in a CityMonday, June 22, 2026
2:00pm Eastern
Join Visit Houston for an inside look at one of the country’s most dynamic and diverse destinations....
Upcoming Webinar
Why Cruise, When You Can CunardWednesday, June 24 2026
2:00pm Eastern
When cruise is the option, Cunard is the difference. This session explores what sets the Cunard...
Upcoming Webinar
Small Groups, Big AdventuresThursday, June 18, 2026
2:00pm ET
Join Trafalgar and Insight Vacations for an exclusive launch webinar introducing 56 new Small Group...
Upcoming Webinar
Discover Houston, A World in a CityMonday, June 22, 2026
2:00pm Eastern
Join Visit Houston for an inside look at one of the country’s most dynamic and diverse destinations....
Upcoming Webinar
Why Cruise, When You Can CunardWednesday, June 24 2026
2:00pm Eastern
When cruise is the option, Cunard is the difference. This session explores what sets the Cunard...